Freelancer profile translated to English.
Back to original languageAbout Mathilde
Welcome to my profile 🙋‍♀️
Project manager in digital communication and marketing for 5 years, I have always supported companies in parallel with my professional career.
My marketing experience with a food service distributor and my passion for the food world have led me to specialize in digital communication for restaurants/bars/hotels but also more broadly for #food companies! 👩‍🍳
Here are the services I can help you with:
WEB WRITING 🖌️
âś… Writing blog posts / website pages
âś… SEO optimization of your website
CONTENT CREATION 📱
âś… Creation of visuals or videos for your social networks
âś… Redesign of your social media accounts & creation of your digital visual identity
BUT ALSO:
âś… Logo creation / visual identity
âś… Brochure / flyer / business card
My strengths:
100% unique and personalized content based on your activity, and a sense of detail that will make the difference with your audience (and Google!) ✨
Feel free to contact me to discuss your needs.
See you soon đź‘‹
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Sysco FranceContent & Social Media Project ManagerRETAIL (SMALL BUSINESS)May 2022 - Today (4 years and 3 months)69760 Limonest, France- Management of the digital content publication calendar (website, social media...)- Management and creation of digital content- Writing and proofreading of content written for SEO purposes- Support for employees within the employee advocacy program- Definition of social media strategy & community management- Management of social media campaigns- Analysis of digital communication tool performance
- AST GroupeDigital Project ManagerCIVIL ENGINEERINGMay 2019 - May 2022 (3 years)Lyon, France- Design and management of digital projects for the group's 8 individual home brands- Participation in the development of the group's digital strategy- Management of content production and development of an editorial calendar for the group's various brands- Creation of graphic and editorial content- Management of the group's various brands on social media- Optimization and referencing of the group's websites- Support for the group's points of sale in their digital success- Statistics and analysis of traffic flows and conversions
- MAHASOACommunication OfficerApril 2017 - September 2018 (1 year and 5 months)Lyon, FranceSector: E-commerce start-up Missions:- Development of a communication strategy for the launch of a marketplace- Social media: definition of the editorial charter, management of advertising campaigns, content creation, reporting- Writing web content for the website and blog, and SEO referencing- Execution of emailing campaigns via Sendinblue- Event organization- Press relations (writing press releases, press kits, follow-ups...) and influencers (contact, organization of various collaborations, events...)- Design and creation of print materials (brochures, posters, flyers...) and digital materials (web banners, videos...)
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Education
- Master of Managementiaelyon School of Management2018Master 2 Management et Communication
- Bachelor's degree in Information-Communication, CommunicationUniversity of Avignon and the Vaucluse Region2016Licence 3 Information-Communication, Communication