About Mathilde
French
Native or bilingual
English
Conversational
Experience
- France PrésenceMarketing Project ManagerHEALTH AND WELLNESSDecember 2021 - Today (4 years and 6 months)Le Mans, France.Creation of emailing campaigns.Social media management #Facebook #LinkedIn.Update and moderation of GMB pages.Creation of commercial materials.Website redesign in progress.Project management: creation of a corporate image bank.Creation of emailing campaigns, newsletters
- La Compagnie des LavandièresMarketing ManagerHEALTH AND WELLNESSJuly 2020 - July 2022 (2 years)Le Mans, France. Creation of the overall marketing strategy for 2 brands. Allocation and management of assigned budgets. Optimization of customer experience. Social media management #Facebook #Instagram #LinkedIn. Creation and management of an influencer network. Proposal and implementation of marketing and operational tools. Creation and optimization of web interfaces: WP, Google Ads. Management of cross-functional projects with various support departments
- Laser ArmyExecutive Digital Marketing ManagerENTERTAINMENT AND LEISUREDecember 2019 - July 2020 (7 months)Le Mans, France.Creation of sales and communication materials.Creation of a showcase website via Wordpress.Writing of SEO-optimized web content
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Education
- Master Expert in Digital Marketing (work-study program)My Digital School2021En alternance au sein du Groupe Oui Care
- Bachelor in Marketing and Communication Project ManagementComnicia2019