Mathilde L.

🖍 Freelancing for 6 years now, I have specialized in branding and art direction for various clients and projects (luxury, food, hospitality, events, small businesses, or large corporations…)

〰️ I particularly enjoy conceptualizing the visual universe of a brand or project from its inception, supporting the creative process with strategic thinking, imagining the definition (or redefinition) of a brand image, with a particular focus on the search for uniqueness and strong visual impact, but above all, for lasting and coherent results.

〰️ I am also very adept at adapting my productions to more corporate environments: internal or external company communication materials, digital and print illustrations, content and image for social media, etc.

〰️ I believe that the success of a creative project relies above all on listening and analysis beforehand, in order to propose the most appropriate creative solutions.

Available for initial in-person meetings: not motorized, but fully mobilized at the idea of meeting you!

See you soon! 👋

➰VISUAL IDENTITY & BRANDING

Art Direction

Logo / Typography

Graphic Charter

➰ILLUSTRATION

Traditional & Vector Illustrations

Digital Illustrations (logos / symbols / pictograms)

Patterns

➰EDITORIAL & PRINT

Editorial & Print Art Direction

Layout & Design Creation (books, press kits, lookbooks, mockups, etc.)

Invitations, business cards, menus…

Iconographic Research

Print Monitoring & Advice

➰VISUAL COMMUNICATION

Posters

Booklets, flyers, brochures

Roll-ups, banners, social media

Newsletters

➰ PACKAGING

Packaging Charter,

Creation / Redesign of product lines, activation (POS displays, shelf stoppers, stands…)

Set design, packaging concept,

Prototyping / Mockups.

➰ WEB

User Interfaces

Graphic Charter

Web Variations

Illustrations

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