Freelancer profile translated to English.
Back to original languageAbout Mathilde
After 5 years in corporate finance at Pernod Ricard and SMCP — demanding environments where I developed real rigor with numbers, I then founded my own company. This entrepreneurial phase (1.5 years) allowed me to tackle more strategic and commercial topics (acquisition leverage, pricing, product-market fit).
Today, I work at the intersection of finance, strategy, and business development, with a real appetite for topics where data and decision-making converge.
AI is part of my toolkit and I am available for freelance missions or long-term opportunities.
What I bring concretely
→ Financial & Business Analysis (modeling, P&L, budgets, forecasts)
→ Structuring and execution of strategic projects
→ Finance/Operations interface in growth environments
→ Entrepreneurial mindset: I understand the constraints of scale-ups as well as large corporations.
French
Native or bilingual
English
Fluent
Can work on-site
Levallois-Perret (up to 50km)
Experience
- LIVSPOTHead of GrowthPRESS AND MEDIAJanuary 2026 - Today (5 months)Cross-functional operational management: team coordination, project management for a startup in growth phase (advertising universe)Definition and deployment of acquisition and retention strategy: paid social, SEO, email automationImplementation of internal processes and AI tools: management of the new platform deployment; implementation of CRM and automation systemsConstruction of performance dashboards and coordination of financial managementManagement of commercial strategy: data enrichment, cold calling, emailing, and client follow-up
- MARIABLEFounderOctober 2024 - Today (1 year and 8 months)Paris, FranceLaunch of a "wedding tech" startup to facilitate wedding planning for couples.Incubation at Schoolab and L'Escalator (Maurice Levy - Publicis)Business plan & RoadmapCreation of an advisory boardCuration of venues & vendorsDevelopment of commercial strategy & growth "hacking"Creation of a 100% vibe coded SaaS platform by myselfDevelopment of the professional partner networkCommunity management & Social MediaExternal representation: trade shows, startup events, tech events
- Pernod Ricard FranceBusiness AnalystMarch 2022 - August 2024 (2 years and 5 months)Paris, FranceScope Advertising & Promotions | FranceManagement of the financial cycle: closings, budgetFinancial analysis of brand P&LsFinance Transformation: ERP tool change
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Education
- Certificate: Creating and Developing a Tech Startup, Foundations of Digital Marketing and E-commerceHEC2024Creating and Developing a Tech Startup Foundations of Digital Marketing and E-commerce
- Master International Business (MSc)IÉSEG School of Management2019Master International Business (MSc)