Freelancer profile translated to English.
Back to original languageAbout Mathilde
Creative Copywriter for over 7 years, I work on the balance between concept, form, and impact creation.
At the crossroads of emotional storytelling, persuasive writing, and strategy, I transform complex subjects and vague intuitions into narratives that make sense, hook, and leave a lasting impression.
Beyond words, my role is to find the right angle and give ideas a form that is strong and vivid enough to be understood, felt, and above all, remembered.
🎬 Hook. Captivate. Convert.
Copywriter specializing in emotional storytelling, video scripts, VSLs, and ads, I help brands and companies transform their ideas into stories that captivate and convert!
💡 What I do concretely
- Strategic copywriting & emotional storytelling: creating authentic and engaging narratives for websites, social media, blogs, and advertising campaigns.
- Designing video scripts and VSLs that hook within the first 3 seconds (social ads, YouTube campaigns, video storytelling).
- Conversion optimization: from storytelling to persuasive argumentation, every word is designed to attract, retain, and convert.
- Creating cohesive ad campaigns aligned with the brand's identity and values.
- Producing specialized content (art, architecture, design, lifestyle) optimized for SEO to enhance visibility and credibility.
🚀 Some achievements I'm proud of
- +200 video scripts produced for mission-driven brands (VSLs, digital ads, social ad formats, and corporate videos).
- Creation and monetization of a webzine on responsible consumption.
📍 Based in Barcelona, I work with international brands and entrepreneurs.
👉 If your goal is to capture attention and turn it into action, let's talk!
French
Native or bilingual
English
Conversational
Spanish
Native or bilingual
Can work on-site
Barcelone (up to 50km)
Experience
- TWELVE MONKEYS COMPANYScriptwriter, Copywriter Ads and Storytelling for Motion Design VideosPRESS AND MEDIAAugust 2020 - Today (6 years)Barcelone, SpainScriptwriting, voice-over dialogue (dialogue writer), storytelling for short video formats (Youtube Shorts and Insta Reels) and motion design videos.
- El dormilón felizScriptwriter, Copywriter Ads and Storytelling for a Black Friday CampaignHEALTH AND WELLNESSNovember 2025 - December 2025 (1 month)Barcelone, SpainGlobal strategy - Advertising campaign for social mediaScriptwriting + video editing (Instagram Reels + YouTube video)Landing pageNewsletters
- GreenkubSEO Web Copywriter Designer for Greenkub (Web Writing, Copywriting, and Storytelling Assignment)CIVIL ENGINEERINGMay 2021 - July 2025 (4 years and 2 months)→ SEO, branding, and editorial lifestyle articles→ UX storytelling for landing pages, newsletters & ads
Reviews
Recommendations
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Education
- Architect DEENSAPBx (National School of Architecture and Urban Planning of Bordeaux)2018Architecture, Paysage et Urbanisme
- ArchitectFADU (Faculty of Architecture, Design and Urbanism of Buenos Aires)2016Architecture, Paysage et Urbanisme Montage Video et Graphisme