Freelancer profile translated to English.
Back to original languageAbout Mathilde
Hello,
My name is Mathilde and I am an art director specializing in illustration. After four years in agencies, I now put my expertise to work for your creative projects.
I will guide you in the conception and development of your visual identity, infusing it with a unique and innovative touch. My approach pays particular attention to the interplay of colors, textures, papers, formats, and layout, for a result that is as aesthetically pleasing as it is impactful.
My services:
Custom illustrations to enrich a graphic identity (adapted for print & web)
Product illustrations
Usage illustrations (explanatory, technical...)
Editorial illustration: book covers, internal content, etc.
Storyboards: for videos, photo shoots, or motion design
Mural paintings: creation of large-format illustrations painted on-site (companies, public places, etc.)
Creation tools:
Photoshop · Illustrator · Procreate · Paper
Looking forward to imagining your next project together!
See you soon,
Mathilde
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Hula HoopArtistic Director in IllustrationSeptember 2021 - June 2025 (3 years and 9 months)Lyon, FranceLyon - Paris - Montreal - Geneva - BrusselsInternational strategic and creative laboratory specializing in branding, where all consulting, design, advertising, digital, social media, and media professions intersect. 50+ talents organized to meet the transformation challenges of the era, open to all companies and communities seeking ideas and performance!BUSINESS SECTORS:Retail I Food I Corporate I Tourism & attractiveness
- Universe TechnologyGraphic Design and Digital/printed image ProfessorMECHANICAL ENGINEERINGSeptember 2018 - June 2019 (10 months)Troyes, France
- Mathilde ErardIndependent Graphic DesignerARTS AND CRAFTSJanuary 2018 - Today (8 years and 5 months)Paris, FranceMy own business
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Education
- Preparatory class for Applied ArtsLycée Sainte-Clotilde2013
- Bachelor - DesignerEcole Supérieure de Design de Troyes2016Spécialité design graphique