Freelancer profile translated to English.

Description

Here are the areas where I can help you:

*Editorial Strategy/Brand Voice:Define a solid brand platform and a consistent brand voice to strengthen your clients' identity.

*Copywriting:Create optimized sales pages, website content, emails, and landing pages to improve conversion.

*SEO Writing:Conduct an audit and write "money pages", optimize existing pages, and create blog posts to improve SEO and attract more organic traffic.

Languages

English
Conversational
French
Native or bilingual

Workplace preferences

Can work on-site

Lyon (up to 10km)

Synergie Creactive
Design and copywriting for an "About" page
HUMAN RESOURCES
August 2020 - September 2020 (1 month)
Wrote the "About" page for Camille's new website, currently being redesigned. She needed help and an outside perspective to highlight her business and the reasons for creating it, using the right words.
Brief over coffee, first draft writing, then back-and-forth with the client until the most satisfactory version was found.
Copywriting & Design Project Management Communication Competitive Intelligence Writing
Sébastien Martinez
Communication and Content Manager
EDUCATION AND E-LEARNING
September 2018 - Today (7 years and 11 months)
Toulon, France
Communication and Brand Content Manager:
Production and/or supervision of the brand's various content, ensuring the coherence and consistency of its image strategy, both internally and externally:
🔹 Organization, management of the team and various service providers, monitoring the proper installation and operational setup of all tools/supports, and supervision of the pre and post-production of communication campaigns (shooting, print, social media, website, blog).
🔹 Determination of digital communication channels, preparation of messages to be disseminated, and content creation/copywriting (blog, newsletters, automations...).
🔹 Establishment of the community management strategy and execution (writing, planning, publication, and moderation) on the main social platforms.
🔹 Reporting on various actions/campaigns and iterations based on analysis results of key KPIs.
🔹 Event project management.
Copywriting Writing Project Management Communication Strategy Web Marketing Strategy Business Strategy Emailing

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Master in Information-Communication, specializing in "Digital Production and Immersion"
UFR Ingémédia
2018
Le M2 « Production Numérique et Immersion » développe des compétences de Designers d’interactions et d’expériences utilisateurs (UI et UX Design) et de Responsables de la chaîne de production numérique nouveaux médias (Media Managers) dans une approche Transmedia. Il vise une culture liée à la fois à la maîtrise des dispositifs collaboratifs ainsi que la production et l’intégration des contenus numériques images et sons circulant sur ces réseaux pour tout type de support de diffusion (Web, jeux vidéos, Dvd, diffusion broadcast HD, cinéma, Rich medias) : - Maîtrise et direction de la chaîne de production des nouveaux médias numériques (conception et réalisation de productions mixant images lives, animées et 3D, effets spéciaux, réalité augmentée, environnements immersifs, serious games et jeux vidéo...) - Encadrement et gestion des contenus numériques produits (media asset management, connaissance des flux et pipelines de production, gestion des métadonnées, droits digitaux...)
Bachelor's degree in Information-Communication
UFR Ingémédia
2016
Le parcours de formation proposé en Licence 3 Information Communication est destiné à offrir aux étudiants des bases suffisamment solides et plurivalentes en information et communication dans le domaine numérique pour accéder dans les meilleures conditions possibles à une poursuite d’études en master en particulier dans les domaines de l’information – Communication. Un stage est proposé pour mieux accompagner les étudiants qui le souhaitent vers une insertion professionnelle directe. - Gestion de projet - Crise et culture de la communication - Communication autour du développement durable - Logiciels d'animation et de graphisme - Technologies avancées (SEO, SMO …) - Web (HTML, CSS) - Nouveaux médias, nouvelles interfaces - Écrits d'écran - Médiation culturelle - Théories de la communication

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Marketing Consultant

Mathilde D.

Marketing Consultant - Strategy/Copywriting/SEO

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