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Mathilde B.MB

Mathilde B.

Social media manager I Content strategy

€350/day
Toulouse, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mathilde

👉 About me:

I am Mathilde, a specialist in Social Media strategy. For 6 years, I worked in various Parisian communication agencies, where I supported a wide range of clients: banking, real estate, cultural sector, corporate foundations, associations...
This diversity taught me to adapt to each environment and each brand challenge.

👉 My role:

Helping you deploy the best strategy for your social networks through relevant, creative, and high-performing content.

👉 My expertise:

✔️ Definition of editorial strategy
✔️ Content recommendations: videos, Reels, social series, etc.
✔️ Community management: LinkedIn, Instagram, Facebook, X (Twitter)
✔️ Management of social media advertising campaigns
✔️ Reporting and performance analysis

👉 In addition:

I can also support you with broader communication missions:

✔️ Production of videos adapted for social networks
✔️ Project management: campaign coordination, print or digital production monitoring
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Toulouse (up to 50km)

Experience

  • Agence Drôles d'Oiseaux
    Project Manager & Social Media Manager
    January 2022 - May 2025 (3 years and 4 months)
    Paris, France
    👉 Strategic and operational support for the following clients:
    Renault Group Foundation, CNRS, Musée des Arts et Métiers, SOCAF Group, Grand Palais Immersif, Paragon Western Europe, Insula Orchestra, La SCAM...

    👉 Management of various projects: graphic identity redesign (logo and branding), brand campaign coordination (from campaign visual creation to print & digital variations), creation of print materials and institutional magazine, promotion of CSR policy or a Group's employer brand.
    👉 Social Media: development of social media strategies, content recommendations, editorial calendar management, post writing, community management, reporting, consulting, competitive intelligence, moderation, sponsored campaigns, and quote writing.
    👉 Video production: filming organization, video format and branding design, question writing for interviews, production monitoring with the videographer.
  • Agence SHAN
    Digital Consultant
    January 2019 - January 2022 (3 years)
    Paris, France
    👉 Strategic and operational support for the following clients:
    Covivio, Pictet Asset Management France, Groupe BPCE, AG2R La Mondiale.
    👉 Social Media:
    - Daily management of social networks for various clients.
    - Editorial calendars
    - Community Management
    - Visual creation (Photoshop)
    - Reporting
    - Monitoring
    - Launch of sponsored campaigns.
    - Advice on LinkedIn presence: animation of workshops for employees and managers on LinkedIn presence (usage, creation of an editorial line).
  • Accenture France
    Digital Communications Officer
    January 2018 - January 2019 (1 year)
    Paris, France
    .
    Social media management for Accenture France (LinkedIn & Twitter) Website updates Design and creation of digital materials with our external agencies: gifs, infographics, social media visuals, banners, native ads. Deployment of the digital communication plan on the strategic topic of artificial intelligence: print materials, social media activation, website, guide.

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Education

  • Master 2 – Business Marketing and Communication
    Panthéon Assas University
  • Bachelor's Degree in Modern Literature
    Paris Nanterre University
    Licence

Skill set

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