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Mathilde BertonMB

Mathilde Berton

Paid Media Consultant | Meta & Google Ads

€350/day
Capbreton, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mathilde

Meta Ads & Google Ads: I transform your business objectives into measurable results.

If you want to attract more prospects, increase your online visibility, and convert through high-performing advertising campaigns on Meta (Facebook & Instagram) and Google Ads, then I can help you.

I support both local businesses and national brands in their online development. I have had the opportunity to collaborate with major groups like Warner Bros, as well as SMEs, startups, and artisans, which allows me to adapt my strategies to all levels of digital maturity.

Preferred sectors: Arts, entertainment, crafts, tourism.

What I can do for you:

  • Increase the awareness of your business or event (local or national).
  • Generate qualified leads, genuinely interested and ready to take action.
  • Boost your online sales and optimize your revenue through your e-commerce site.

Examples of recent client results:

CASE 1 — Music training organization
  • Objective: Develop the prospect base via Instagram, Google, and YouTube with a high-performing conversion funnel.
  • Results: +4,000 prospects, ROAS 8, +700% revenue.

CASE 2 — Photo book sales
  • Objective: Increase sales through Facebook & Instagram campaigns targeting art and photography enthusiasts.
  • Results: +31 sales, ROAS 3, +200% revenue.

💬 100% satisfied clients
Transparency, performance, and personalized support: I do everything possible to achieve – and exceed – your goals.
  • French

    Native or bilingual

  • English

    Conversational

  • Spanish

    Fluent

Remote only
Primarily works remotely

Experience

  • Auto-entreprise
    Meta & Google Ads Consultant
    April 2024 - Today (2 years and 2 months)
    Capbreton, France
    Meta & Google Ads advertising services
    Consulting: definition of acquisition strategy and Meta & Google Ads creative advice
    Operational: campaign launch, A/B testing, monitoring and optimizations, reporting and reviews
    Training: support on paid acquisition topics
    Google Ads Meta Ads
  • Warner Bros. | SPN° - Groupe COSMO5
    Digital Media Consultant
    February 2023 - March 2025 (2 years and 1 month)
    Paris, France
    Consulting: development of media strategies and plans for Warner Bros: cinema releases, VOD, DVD, video games, TV channels, and shows
    Media Trading: campaign setup, A/B testing, monitoring and optimizations, reporting and reviews (SMA, SEA, Display, VOL, Native Ads)
    Meta Ads Google Ads SEA Media Buying
  • Durkania Studio
    Digital Marketing Assistant
    May 2021 - August 2021 (3 months)
    Lima, Peru
    Creation of Social Ads advertising campaigns via Meta for tourism agencies
    Creation of visuals & landing pages
    Meta Ads Graphic Design

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Education

  • Master's Degree in Digital Marketing & Communication
    Ipag Business School
    2022

Skill set

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