Freelancer profile translated to English.
Back to original languageAbout Mathilde
Brand and UI Designer for 4 years, I support large groups, startups, and agencies in their branding and UI design projects.
👩💻My clients:
Groupe la Centrale, CoinShares, Prello, La Banque Postale, Agence Carré Noir, EntreDeuxID, 6Play...
I can support you with:
🔍 Audit:
- Creation of mood boards and concept boards
- Define the target audience, personas
- Conduct benchmark and competitive analysis
- Develop an effective brand strategy
🎨 Art Direction:
- Logotype creation
- Visual identity, graphic charter creation
- Global print and web communication (publishing, posters, stands, banners, packaging, social media, campaigns...)
- Photoshooting
- Illustration
- Motion design
💻 UI:
- Figma mock-up design
- Prototyping
- Design system creation using atomic design
Feel free to contact me to chat over a coffee, real or virtual! ☕️
Spanish
Native or bilingual
English
Fluent
French
Conversational
Can work on-site
Paris (up to 50km)
Experience
- Coinshares / HAL TradingBrand DesignerTECHSeptember 2022 - Today (3 years and 8 months)Paris, France- Brand strategy in conjunction with the Marketing team- Brand development with the design department- Social media communication strategies
- Prello (start-up)Brand DesignerREAL ESTATESeptember 2021 - Today (4 years and 8 months)Paris, France- Brand strategy- Creation of logo and identity, graphic charter- Poster creation for Parisian metro- Design of social media posts in line with editorial strategy- Creation of automated and educational content for better collaboration with various teams in a rapidly evolving context- Co-creation of website early stages & reviews- Illustrations and design of pictograms and icons
- Publicis Activ - Carré NoirAssistant Art DirectorPUBLISHINGSeptember 2020 - July 2021 (10 months)Paris, FranceAssistant Art Director for the agency's clients.- Packaging Design - UI Design - Motion graphics video animation- Creation of brand books - Pictogram design
Reviews
Recommendations
+2
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Education
- Master of Art DirectionIntuit.Lab Paris2021Certification au métier de DA - RNCP N°7
- IllustrationHaute Ecole de Mons (Belgium)2017
Certifications
- TOEIC - 930/990ETS TOEIC2019
- Art Direction BrandingIntuit Lab2021