Freelancer profile translated to English.
Back to original languageAbout Mathieu
Hello,
Designing and deploying offers is a matter of product, features, price... but it's above all a story to tell and to adapt to different media.
With a degree in Marketing and Political Science and 20 years of experience acquired in the design and deployment of technological products and solutions internationally. This has led me to design and write numerous documents for internal or external use at Homair Vacances, Deutsche Telekom (in German), Gemalto (very often in English), and the Lacroix group.
Passionate about writing, I enjoy playing with words to give a differentiating identity to the messages for your company and your products. Writing articles, press releases, white papers, presentations...
Looking forward to hearing from you.
Sincerely,
Mathieu
German
Fluent
English
Fluent
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Whytech ConsultingConsultantCONSULTING AND AUDITSJanuary 2020 - Today (6 years and 5 months)Marseille, FranceCarrying out consulting missions and assistance to project owner missions for companies and public organizations.
- KEDGE Business SchoolTrainerMarch 2020 - August 2024 (4 years and 5 months)Marseille, FranceSince 2020, I have been involved in Kedge Business School's Open Innovation Challenge. I coach groups of students and professionals on innovation and marketing to address business challenges related to technology, IoT, and Smart Cities. Some project examples: ID Logistics (2020), Vuf Bikes and Bicy Compost (2021), CEREMA (2022), Axyn Robotics (2023), CEA (2024), SkilIT (2024), and Opsealog (2024). I also had the opportunity to coach companies during the Smart Port Challenge (2021)
- LACROIX CITYProduct Marketing DirectorNovember 2020 - July 2024 (3 years and 8 months)Carros, FranceProduct Marketing Director for the Mobility Business Unit, member of the Executive Committee. Structuring product lines and international development- Management of a team of 5 people in France and Spain- Management of a product portfolio, roadmap steering, and partner management- Internationalization strategy for the business and optimization of go-to-market in France.- Sales process industrialization- Revenue: 25 million euros
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Education
- Master II in International MarketingAix-Marseille University, Faculty of Economics and Management, Aix-en-Provence2005
- SciencesPo DiplomaSciencesPo Aix2018