Freelancer profile translated to English.
Back to original languageAbout Mathieu
Salesforce CRM expert with field experience starting in 2015 and nearly 10 years of experience on Salesforce projects, both in-house and fixed-price. I work across the entire project lifecycle: requirements gathering, business workshops, functional and technical design, configuration, Apex/LWC development, integrations, data migration, testing, deployment, support, and continuous improvement.
My profile combines project management, technical-functional expertise, and hands-on platform skills. I have supported SMEs, mid-sized companies, and large corporations, including CAC 40 environments, in demanding CRM contexts: multi-country, multi-language, RUN/BUILD support, application redesign, decommissioning, CI/CD, user training, and Salesforce team coordination.
Founder of RouteForce.app and the SF DEV Toolkit Chrome plugin, I maintain a strong product culture, focus on automation, and daily improvement of Salesforce usage.
Value Proposition /
• Transform vague business needs into usable, documented, and maintainable Salesforce solutions.
• Secure projects end-to-end, from scoping to testing and deployment.
• Bridge the gap between business departments, IT teams, developers, integrators, and end-users.
• Participate in both management and execution: configuration, Apex, LWC, data, CI/CD.
• Bring order to existing Salesforce environments: functional debt, technical debt, support, governance, data quality, and product roadmap.
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- BRIDOR ManagementSalesforce Technical Functional ConsultantAGRICULTUREDecember 2024 - Today (1 year and 6 months)Rennes, FranceSalesforce Consultant for Bridor Group (Le Duff Group), a global leader in industrial bakery and viennoiserie.Responsible for RUN (fixes, enhancements) and BUILD (new projects) for Sales Cloud, OrgCheck, AgentForce, and Data Cloud in a multilingual environment (FR/EN/ES).Key achievements:Development of Lightning components (LWC) and complex automations (Flows, Apex, Triggers)Technical architecture design and API integrationsCreation of dashboards and management reports for sales teamsImplementation of a complete CI/CD pipeline (sfdx-hardis, GitLab)Data quality management and advanced administrationEnvironment: Sales Cloud, Data Cloud, Apex, LWC, Visualforce, Screen Flows, REST API, SFDX, GitLab CI/CD
- TOSHIBA TEC FRANCE IMAGING SYSTEMS SAProject ManagerJune 2023 - December 2024 (1 year and 6 months)Rueil-Malmaison, France- Design and complete implementation of a **new CRM for UGAP clients**, from the initial phase to operational deployment.- Supervision and coordination of a development resource for the creation of a **custom CPQ tool**, integrated directly with the client's information system, to optimize offer and quote management processes.
- TOSHIBA TEC FRANCE IMAGING SYSTEMS SASalesforce Business AnalystMarch 2023 - March 2024 (1 year)Rueil-Malmaison, FranceMain Activities and Responsibilities1. Process Industrialization- Implementation and management of deployment, backup, and security processes using CI/CD tools on Salesforce.2. Development and Configuration- Creation ofVisualforcepages andApex Triggersto meet specific client needs.- User and access level management:- Definition of data access rights based on employee roles.3. Data Management- **Data Import and Export**:- Supervision of importing large volumes of data from external sources into Salesforce (prospect lists, products, internal documents, etc.).- **Data Quality Control**:- Ensuring data integrity within Salesforce.- Assisting users in correct data entry, applying validation rules and mandatory fields.4. Report and Dashboard Creation- Development of reports and dashboards to:- Monitor Salesforce adoption.- Provide users with tools to track sales, customer complaints, etc.5. Business Process Automation- Simplification of manual and repetitive tasks through:- Flows and assignment rules.6. User Support and Consulting- Assisting users in optimizing their work with Salesforce.- Providing information on new features and updates.- Diagnosing and resolving issues encountered by users.7. Maintenance and Evolutionary Management- Managing the evolution of the Salesforce solution for TFIS:- Monitoring improvement projects.- Operational maintenance (MCO).8. Incident Management- Tracking and resolving incidents within the deadlines defined by Toshiba TFIS's internal SLA.
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Education
- MBA - Chief Digital OfficerStudi2025Stratégie digitale, transformation numérique, management de projets IT, data management, intelligence artificielle, leadership et conduite du changement.
- CCP Digital ConsultantFITEC2015
Certifications
- Salesforce Certified Sales Cloud ConsultantSalesforce2015
- Salesforce Certified Service Cloud ConsultantSalesforce2024