Freelancer profile translated to English.
Back to original languageAbout Mathieu
🚀Shopify & E-commerce Expert | Audit, Redesign, Migration & Performance
Are you planning a Shopify redesign, an e-commerce migration, or looking to accelerate your online growth?
For over 15 years, I've been assisting leaders, founders, and e-commerce managers with the most strategic decisions for their digital business.
As a former Chief Digital & Client Officer at Eric Bompard and ex-Global Head of Digital at Kenzo (LVMH Fragrance Brands), I act as an independent expert to provide an outside perspective, challenge agency recommendations, and secure investments related to e-commerce projects.
My main missions:
✅ 360° E-commerce Audit
Analysis of your acquisition, conversion, CRM, tracking, platform, organization, and vendors to identify priority growth levers.
✅ Shopify Project Scoping
Definition of needs, roadmap, solution selection, budget, application selection, and tender preparation.
✅ Shopify Redesign & Migration
Support before, during, and after the project to secure technical and business choices.
✅ E-commerce Performance
Optimization of acquisition, conversion rate, loyalty, and profitability.
Why work with me?
• Over 15 years of digital and e-commerce experience
• Ex-LVMH, Kenzo, and Eric Bompard
• Shopify Partner
• Strategic and operational vision
• Luxury, Fashion, Cosmetics, and Retail experience
My goal: to help you make the right decisions, avoid costly mistakes, and maximize the return on investment for your e-commerce projects.
French
Native or bilingual
English
Fluent
Italian
Conversational
Can work on-site
Paris (up to 50km), Paris (up to 100km)
Experience
- Sküma WaterE-commerce Consulting & Digital GrowthRETAIL (SMALL BUSINESS)December 2024 - February 2026 (1 year and 2 months)Paris, FranceAssisting founders in structuring and accelerating their international e-commerce business on Shopify.Intervention across all performance levers to identify growth opportunities, secure strategic choices, and optimize the ROI of actions taken.Key achievements:• Global e-commerce activity audit (acquisition, conversion, CRM, tracking, and customer experience)• Shopify site redesign and optimization with a strong CRO approach• Structuring of the acquisition strategy (SEO, Google Ads, Meta Ads)• Implementation of CRM and marketing automation scenarios on Klaviyo• Supporting founders in budget decisions and business priorities• Definition of a short, medium, and long-term growth roadmapMission conducted directly with executives, with an approach combining strategic vision, Shopify expertise, and operational support.
- Eric BompardChief Digital & Client OfficerLUXURY GOODSSeptember 2022 - April 2024 (1 year and 7 months)Paris, FranceMember of the management committee in charge of the brand's e-commerce, CRM, data, and customer experience strategy.Management of 20 employees and leadership of the E-commerce, CRM, Data, and Customer Service teams.Key achievements:• Maintaining and accelerating e-commerce performance in a post-Covid and market slowdown context• Optimizing profitability through rationalization of costs, tools, and organization• Steering acquisition, conversion, and loyalty levers• Developing B2B business and creating a new sales channel• Redesigning the digital ecosystem and managing transformation projects• Defining the digital roadmap and strategic investmentsEnvironment: Salesforce Commerce Cloud, Splio, Imagino, AB Tasty, Botify, Global-E.
- AlpeniteKey Account France & Business DevLUXURY GOODSSeptember 2021 - May 2023 (1 year and 8 months)Paris, FranceResponsible for business development in France and the primary contact for the LVMH group for over 10 Maisons.Assisting digital and e-commerce management in their transformation projects, platform redesigns, and technological ecosystem evolution.Key missions:• Consulting on e-commerce platform and architecture choices• Supporting tender processes and pre-project phases• Identifying business challenges and defining digital roadmaps• Coordinating between business, technical teams, and partners• Developing the luxury key account portfolioEnvironment: Salesforce Commerce Cloud, Magento, SAP Commerce, Adobe, Akeneo, Coremedia, Bynder.
Reviews
Quentin
BY K
Reviewed on 1/2/2024
Excellent approach from Mathieu on a Shopify scoping mission.
P
Pauline
FERE
Reviewed on 11/25/2021
Very professional, hyper responsive and attentive. He took his mission to heart and resolved the encountered problems. I recommend him.
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Education
- Master in Digital Project ManagementInstitut de l'Internet et du Multimédia2006
Certifications
- SHOPIFY Business Fundamentals CertificationShopify Partner Academy2022
- SHOPIFY Product Fundamentals CertificationShopify Partner Academy2022