About Mathieu
French
Native or bilingual
English
Fluent
Italian
Conversational
Experience
- AV DigitalCEOE-COMMERCESeptember 2020 - Today (5 years and 9 months)Marseille, FranceSelf-employmentDigital agency AV DIGITAL: www.av-digital.fr- Creation and management of websites with Wordpress, Shopify, Prestashop, Wix...- SEM / SMM referencing- Social media management- Creation of various communication tools
- André VultaggioCEO & FounderE-COMMERCEMarch 2020 - September 2020 (6 months)Marseille, Provence-Alpes-Côte d’Azur, France- Creation of a cap brand (André Vultaggio)- Monitoring of commercial and financial indicators of the company (turnover, profit, average order value, bounce rate, conversion rate, click-through rate, open rate...).- Management of administrative documents (INPI, RSI, CFE...)- Sales (prospecting retail outlets, partnerships, price negotiation).- Marketing (digital presence, digital marketing, SEO, SEA, SMO, newsletter, market analysis, innovation, website creation and management, merchandising, ambassadors, influencers).- Communication (website, social media, flyers, promotional video shot with a drone)- Logistics (delivery, packaging design, carrier selection)- Design (creation of the logo and cap design, creation of a collection, research & development)
- MaytronicsMarketing AssistantE-COMMERCESeptember 2019 - August 2020 (11 months)La Ciotat, Provence-Alpes-Côte d’Azur, France- Conducting benchmarks on various B2B loyalty programs and possible FAQs for a website.- Using Adobe Photoshop and InDesign to modify various information sheets, manuals, product sheets, and the general catalog for 2020.- Inventory management for retail outlets.- Work on future marketing platforms.- Implementation and execution of the "FAQ" project on the websites of the 3 subsidiaries of the Maytronics group (FR, US, AU), with the service provider Smart Tribune.- Participation in the 2020 marketing campaign with an influencer strategy (Philippe Lucas, brand ambassador for Dolphin).- Participation in the new 2021 marketing campaign for the development of an advertisement on France 3.
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Education
- Master's Degree in Marketing, Digital Communication & E-BusinessMy Business School2020Part 2 : Commercial strategy and performance manager
- Master's Degree in Marketing, Digital Communication & E-BusinessMy Business School2019Part 1 : Commercial strategy and performance manager
Certifications
- Fundamentals of Digital Marketing (ID: E6W 7RE A4S)Google2020