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Mathieu JannolfoMJ

Mathieu Jannolfo

Expert Google Ads | SEA - SEO | GTM | AI Automation

€150/day
6 projects
Lyon, FR
3-7 years

Average response time: 24 hours

Freelancer profile translated to English.
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About Mathieu

Google Ads & client acquisition consultant. I build systems whereevery euro of budget has complete traceability— from click to conversion.

🛠️ Stack:**Google Ads, Meta Ads, GA4, Google Tag Manager, AI automation and reporting, SEO/SEA optimized websites** — and yes, the two are linked.

Most campaigns fail not because of bids, but because the **tracking is wrong, the site doesn't convert, and SEO contradicts the targeted intentions**.
I always audit these fundamentals before touching a single setting.

I currently manage around €350,000/year on Google Ads.
Mainly e-commerce — but lead acquisition via forms or appointment booking represents a good 30% of the clients I support.

📊 Concrete example: PMax campaign **focused on Shopping (80% of the budget)**, **5.31x ROAS over 90 days**, €13,500 value generated for €2,550 invested.
The screenshots are in my portfolio — raw data, nothing retouched.

This level of results is based on a systematic method: Search/Shopping/PMax structuring (according to need), cleanGA4/GTM trackingfrom the start, **SEO alignment of landing pages with targeted queries**.

I have developed a proprietary MCC dashboard that pulls real website + analytics data —you see exactly where you win and where you lose.

📩 Give me 30 minutes and you'll leave with a concrete diagnosis, not a sales pitch.

Send me your website, your objectives for the first 3 months, and your planned monthly budget. The latter two will obviously be discussed during our first meeting.

Mathieu Jannolfo
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Lyon (up to 50km), Paris (up to 50km), Valence (up to 50km), Montpellier (up to 50km), Lille (up to 50km)

Experience

  • MM agency
    Manager
    CONSULTING AND AUDITS
    February 2023 - Today (3 years and 5 months)
    Lyon, France
    SEA Expert
    Audit and management of advertising accounts
    Creation of optimized landing pages
    Google Ads training
    Marketing Google Ads SEA Tracking Consent mode
  • Google
    Google Ads Account Manager
    CONSULTING AND AUDITS
    October 2022 - September 2023 (10 months)
    Lisbonne, Portugal
    Management of 330 Google AdWords accounts

    Audit
    Implementation of an annual strategy
    Creation of new advertising campaigns
    Monthly KPI monitoring
  • 2PA
    B2B Sales Representative
    ENVIRONMENTAL
    September 2019 - September 2020 (1 year)

Reviews

5.0

Out of 2 ratings

ChristopheC

Christophe

MONSIEUR CHRISTOPHE LUBRANO

Reviewed on 12/18/2023

Mathieu is an excellent associate with whom I will continue to work to develop website projects.
JulianJ

Julian

2MP

Reviewed on 12/13/2023

Mathieu knows his field and his approach is very professional. I recommend!

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Education

  • Bachelor of Business & Marketing
    Idrac Lyon
    2022
    Stratégie de Mix marketing Digitalisation Négociation internationale Supply chain Web Marketing Stratégie de positionnement Entreprenariat
  • Event Project Manager
    Sciences-u Lyon
    2019
    Communication physique et digitale Création d'événements culturels - sportifs Marketing Mix Benchmarking

Skill set

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