Freelancer profile translated to English.

Description

👋 I'm Mathieu, a Product Manager with 7 years of experience (and 4 years in consulting), specializing in conversion, growth, and revenue generation for Web and API products.

My common thread:transforming critical user journeys into measurable adoption, conversion, and revenue.

My client recommendations 🤝:

📊 Some concrete examples:

Santévet: Conversion optimization on sales funnels → +30% YoY online contract sales (40k contracts) / Creation of an API from scratch for B2B2C offer distribution → +3k new contracts per year

Prestashop: Launch and improvement of an e-commerce SaaS platform → +1000 active merchants / +€50k MRR

Laboratoires Boiron: Launch of a homeopathic treatment recommendation platform → +20k registered users / 8k MAU

Enedis: Launch of a tool for organizing Linky meter installations → 10M ENEDIS meters installed in France

I am available immediately for a freelance position as a Product Manager or Product Owner in Lyon or Paris (partial remote).

Industry field of expertise

Languages

English
Fluent
Spanish
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Lyon (up to 15km), Paris (up to 10km), Marseille (up to 20km), Grenoble (up to 10km), Clermont-Ferrand (up to 10km)

Bedrock
Product Manager - API
December 2025 - Today (6 months)
🎯Context: Product Manager in the squad responsible for the redesign and migration of a major API in the Bedrock architecture (+200k requests/day)
Santevet
Product Manager - B2C & B2B acquisition
BANKING AND INSURANCE
November 2024 - August 2025 (9 months)
Lyon, France
🎯Context: Product Manager of the growth squad responsible for acquiring new customers through B2C channels (Funnel, Consumer Website) and B2B (Broker API, Professional Portals) as well as scoping the ERP migration for the acquisition part.

💼 Missions:
- Product Discovery: Data analysis, user interviews, internal process mapping, business and user workshops
- Delivery: Backlog management, user story writing, development and QA monitoring, stakeholder coordination, dependency management, production monitoring
- Digital Transformation: Scoping the new acquisition process for the ERP migration to a new solution (Covergo & Salesforce) - Process mapping, business and technical workshop facilitation, functional writing, API analysis, project management

🚀 Results:
- Improvement of web conversion by more than 1 point
- +30% YoY online contract sales
- Creation and launch from scratch of a new API for distributing Santévet offers to partners, lead acquisition, and new contract creation (+3k new contracts)

🔧Tools: Miro, Figma, Looker, Power BI, Jira, Postman, Slack, Hotjar, Google Analytics, Confluence, DataDogs, DBeaver

🏗 Technical environment: Vue.js, PostgreSQL, Google Cloud, PHP, React Native (Mobile), REST API, GraphQL
API Management PostgreSQL A/B Testing Postman Data analysis
SantéVet
Lead Product Manager - Acquisition & Customer Experience
BANKING AND INSURANCE
January 2024 - October 2024 (10 months)
Lyon, France
🎯Context: Leading the Growth and Customer Experience squads (websites & apps) for the SantéVet group and its brands.

💼 Missions:
- Definition of product vision and strategy in line with the 2024 strategy, OKR definition
- Product Discovery: Data analysis, user interviews, internal process mapping, sourcing external solutions and contracting
- Management: Managing 2 PMs and their squads.

🚀 Results:
- Redesign of the customer area: 30% reduction in incoming calls and contribution to a 1-point reduction in churn.
- Redesign of the acquisition funnel and conversion improvement: +1.5 points.
- Redesign of websites: improvement in traffic volume on showcase sites: +30% vs. previous year.
- Increase in online contract sales: +50% vs. previous year.
Product Discovery Product vision Mobile application Product management Agile Scrum