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Matheo RibaMR

Matheo Riba

👑 Expert Shopify & CRO

€250/day
Ajaccio, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Matheo

Your Shopify store generates traffic... but sales aren't following?

You have:
• Visitors who browse... but don't buy
• A conversion rate stuck around 0.5% - 1%
• Lots of additions to cart... few orders
• Ad campaigns that aren't profitable
• The feeling that "something isn't working"

The problem is often not the traffic.

The problem is the funnel.

⸝

🎯 What I do

I analyze your Shopify store as a conversion funnel, not just a website.

I work on:
• The clarity of your value proposition
• The structure of your product pages
• Friction points in the cart
• The mobile experience (where 70% of traffic happens)
• The consistency between your traffic and your page

Goal: Increase your conversion rate and improve overall profitability.

⸝

🧠 My method
1. Precise and factual audit (UX + data)
2. Identification of real bottlenecks
3. Prioritization of high-impact actions
4. Concrete optimizations
5. Recommendations for the future

No fluff.
No "useless aesthetic redesign".
We work on what impacts sales.

⸝

📈 Frequent missions
• Store not exceeding 1% conversion
• Launching a site with solid foundations
• Redesign after performance drop
• Audit before scaling advertising

⸝

If you invest in traffic but your site isn't converting enough,

👉 We should talk.

I respond quickly.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Ajaccio (up to 50km)

Experience

  • Kalixia Jewelry
    Shopify & Conversion Optimization Consultant
    FASHION AND COSMETICS
    September 2024 - April 2025 (7 months)
    Intervention on the optimization and performance improvement of an e-commerce brand in the jewelry sector.

    • Analysis of the Shopify conversion funnel
    • Optimization of product pages (structure, highlighting benefits, social proof)
    • Improvement of the mobile experience
    • Identification of friction points in the cart/checkout
    • Performance analysis (conversion rate, user behavior)
    • Profitability and performance-oriented recommendations

    Work carried out with clear business logic: maximize conversion without complicating the user experience.
    Expert Shopify Shopify Audit KPI Analysis Conversion Rate Optimization (CRO) Sales Funnel Creation
  • MyOrigines
    E-commerce & Optimization Conversion – MyOrigines
    RETAIL (SMALL BUSINESS)
    May 2025 - September 2025 (4 months)
    Participation in the optimization and analysis of a high-volume e-commerce store in the beauty/perfume sector.
    • Performance analysis (conversion rate, average order value, user behavior)
    • UX & purchase funnel optimization
    • Work on product presentation and mobile experience
    • Performance & profitability logic

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Education

  • Scientific Baccalaureate
    LycĂŠe Fesch - Ajaccio
    2018

Skill set

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