About Maryna
- Managing and organizingvarious marketing projects
- Designing and implementingmedia strategies
- Managingbrand campaigns
- Performanceanalysisand continuousoptimization
- Office Suite (Word, Excel, PowerPoint)
- Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads
- Google Analytics, Realytics
- Canva, Videoleap, CapCut
English
Native or bilingual
French
Fluent
Ukrainian
Native or bilingual
Experience
- QontoMedia ManagerBANKING AND INSURANCEOctober 2025 - December 2025 (2 months)Paris, FranceFreelance project of 6 weeks aimed at supporting the media team in the French market with the following tasks:
- Analysis of various campaigns (TV and digital)
- Assistance in developing media strategies for 2026
- Supporting an intern within the team
- QontoJunior Campaign ManagerBANKING AND INSURANCEJune 2024 - June 2025 (1 year)Paris, FranceWithin the Global Brand & Media team, my responsibilities include:- Development of media strategies in European markets:
- Offline: TV, OOH, radio, print.
- Online: display, social, audio, video.
- Launch of the 1st multi-channel influencer campaign in the French market.- Monitoring and analysis of advertising campaign performance against KPIs:- Offline: GRP, visits, conversions, cost per visit, reach, impressions.
- Online: CPC, CPM, CPV, web traffic.
- Development and management of local media campaigns in France and Germany.- Management of creative production with cross-functional teams.- Development of a campaign tracking tool.- Daily collaboration with partners and media agencies, including the launch of the new multi-channel brand campaign. - Freelance projetSocial Media Content CreatorCULTUREMay 2022 - May 2024 (2 years)New York, United States- **Content Creation**: video editing and photo retouching.- Visual design for social media, brands, and web.- **Brand and Content Strategy Management**.Doubled audience, increased engagement, strengthened brand image.
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Education
- Master's degree in Digital Marketing and E-businessLe Cnam Paris2024
- Bachelor's degree in MarketingKyiv National Economic University, Ukraine2022
Certifications
- Google AnalyticsGoogle2024
- IELTSBritish Council2022