Mary A.

I create clear, structured and commercially effective content in English and French across UX writing, UX copy, copywriting, CRM, SEO, web content, brand content, landing pages, interfaces, emails, scripts, product content, brochures and digital customer journeys.

With an engineering background, I work at the intersection of language, logic, user experience and commercial performance. I have strong expertise in automotive, mobility and motorsport, including work on the Ford account and a product-led understanding of customer journeys, interfaces, CRM, product content, brand content, acquisition and digital campaigns.

I also work across demanding sectors including iGaming, regulated content, tech, e-commerce, EN/FR localisation and translation.

I’m strongest on projects that require more than good copy: strategic framing, autonomy, cross-channel adaptation, terminology precision, sharp brief analysis and fast execution without losing quality.

EN

I create clear, structured and commercially effective content in English and French across UX writing, UX copy, copywriting, CRM, SEO, web content, brand content, landing pages, interfaces, emails, scripts, product content, brochures and digital customer journeys.

With an engineering background, I work at the intersection of language, logic, user experience and commercial performance. I have strong expertise in automotive, mobility and motorsport, including work on the Ford account and a product-led understanding of customer journeys, interfaces, CRM, product content, brand content, acquisition and digital campaigns.

I also work across demanding sectors including iGaming, regulated content, tech, e-commerce, EN/FR localisation and translation.

I’m strongest on projects that require more than good copy: strategic framing, autonomy, cross-channel adaptation, terminology precision, sharp brief analysis and fast execution without losing quality.