About Maryam
Experience Design & Creative Strategist from an international background with the ability and exposure to work across a wide range of design fields and technological platforms. My experience and interests involve interactive design, music, fashion, film and installation art, that put special emphasis on human behaviour.
Possessing excellent communication skills. A strong team player, adaptable, self-motivated, and creative individual.
French
Native or bilingual
English
Native or bilingual
Arabic
Fluent
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- FreelanceExperience Design & Brand ConsultantJanuary 2024 - Today (2 years and 5 months)YEO Messaging Website design refreshLisbon Insiders (Guide for where to eat, sleep or wander) Website manager to boost conversion: audit, SEO optimisation, marketing campaigns.Arwa Al Banawi (Saudi leading fashion brand) Content production on Shopify for website brand refresh "Arwa the brand".Graff (Diamond jewellery website) Navigation mockups for A/B testing website prototypes.Thesis Inc (Web 3 VC) Brand guidelines, userflow, prototyping and presentation for web 3 app pitch.
- CenomiProduct & Brand Design LeadE-COMMERCEJune 2023 - December 2023 (7 months)Riyad, Saudi ArabiaDriving Cenomi through a full design refresh to better fit the Saudi audience & redefined Cenomi's iOS and web digital experiences to get ready for soft launch prior to the merger with Trendyol.Led a comprehensive design overhaul, reshaping Cenomi's digital identity for the Saudi audience with an Arabic-first approach.Orchestrated successful collaborations among design, UX, and business teams, resulting in a well-received brand transformation.Elevated shop experiences, forging partnerships with industry giants like Inditex group and Faces through improved communication strategies.Implemented intuitive search systems and enhanced shop exposure within the CMS, amplifying user interactions.Pioneered an Arabic-centric design strategy, optimizing content and components for effective audience engagement.Spearheaded the successful MLP+ soft launch, actively driving feature enhancements and seamless cross-team collaboration.
- TrouvaHead Of Design (Product Design & Brand)E-COMMERCEJanuary 2022 - August 2022 (7 months)Lisbon, PortugalReporting to the founder & CEO, I was in charge of creating a strong brand identity, design strategy & team culture to establish an impactful brand awareness, consistency & efficiencies across all platforms.Setting a united vision across the end to end experience and processes for both product and brand teams.Recruiting a new product team in Lisbon, while managing the brand team in London.Instaured a strong design voice for the whole business to work towards the same goals leading to better customer awareness with a consistent brand identity.Enhanced engagement through compelling ads & A/B testingEstablished a best in class Core design systems
Recommendations
Be the first to recommend Maryam
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- MFA, Design and TechnologyParsons School of Design - The New School2010MFA, Design and Technology
- BFA, Graphic Design - Major in New MediaEcole Intuit/Lab - Paris2008BFA, Graphic Design - Major in New Media