Freelancer profile translated to English.

Description

I help SaaS, B2B, and software companies design complex products that are easier to use, better adopted by their users, and aligned with their business objectives.

Product Designer with an engineering background, I work on projects for the creation, redesign, and continuous improvement of web, mobile, SaaS, and business applications. My dual product and technical expertise allows me to quickly understand complex environments and design effective solutions, focused on both users and business needs.

I work on the entire design cycle, independently or as part of a Product team.

🧠 Product Discovery & UX

User interviews, Continuous Discovery, Opportunity Solution Tree (OST), Jobs To Be Done (JTBD), personas, user journeys, co-design workshops, and product scoping.

✨ UX/UI Design

Information architecture, user flows, wireframes, Figma prototypes, UI Design, Design System, art direction, and support for development teams through delivery.

🤖 AI & Agent Experience

Designing experiences integrating AI: conversational interfaces, Agent Experience Design, user trust, explainability, rapid prototyping, and concept validation.

🎨 Branding

Creation or redesign of visual identities: logo, graphic charter, art direction, and brand universe.

🛠️ Tools & Methods

Figma • Maze • Hotjar • Clarity • Miro • Jira • Design Thinking • Design Sprint • Agile • JTBD • Continuous Discovery • OST

📱 Project Types

Web & Mobile Applications • SaaS • Business Software • Internal Tools • AI Products

🎯 They Trusted Me

Elior • Renault • Melomind • South Pole • Trait Singulier • Idriade

Discover my work on my website: martinvandendriessche.fr

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 10km)

Idriade
Lead Product Designer
ENVIRONMENTAL
December 2024 - June 2026 (1 year and 6 months)
Paris, France
Product creation for an innovative solar shower project. Involvement from the early stages of the project:
Co-construction of the product roadmap
Feature definition
Writing the specifications
Functional analysis
Industrial design
Product mechanical design
Product Design Product Strategy Roadmap Project Management
Elior
UX/UI Designer — Redesign of a Sales Proposal Creation Platform
RESTAURANTS AND FOOD SERVICE
August 2024 - December 2024 (4 months)
Paris, France
Complete redesign of a business application used across Europe for creating sales proposals.

Full autonomous involvement:

-> Understanding pain points, needs analysis
-> Platform design through wireframes
-> Prototype creation for user testing
-> Regular check-ins with the client to validate progress
-> Creation of videos for internal communication at Elior
-> UI creation and an understandable design system, differentiating between simple user and admin functions
-> Collaboration with developers to ensure design adherence

Results:
• 1 hour saved per salesperson per week, totaling +3000 hours/week across the company
• User satisfaction above 4/5 across all evaluated criteria
Product Strategy UI/UX Design Figma Prototype B2B SaaS
Apneal
Interface Design & UX Prototype
HEALTH AND WELLNESS
May 2023 - November 2023 (6 months)
Paris, France
Design and facilitation of user testing for a medical device for sleep apnea screening:
Test protocols
Usage analysis
Creation of a prototype for user testing
Real-world testing without intervention

Creation of data visualization screens for the mobile application and the physician's monitoring interface:
Design of data visualizations for the physician interface
End-of-measurement summary screen for the user
UX/UI Designer Prototype Data Visualization Digital Health