Freelancer profile translated to English.
Back to original languageAbout Martin
Welcome! 👋🏼
My name is Martin.
I've been helping B2B companies generate qualified leads through outbound for over 2 years.
And I love it, it's a real passion!
In parallel, I'm also a growth marketer at Solid.
After several hundred conversations with different entrepreneurs, I've identified three common situations:
↳ They hate prospecting and prefer to have it done for them.
↳ They know how to generate leads but don't have the time and want to delegate.
↳ They can't generate enough leads to achieve their growth objectives.
If you recognize yourself in one of these 3 situations, I can probably help you.
How?
→ With an excellent understanding of your persona's problems.
→ Buying signals to leverage.
→ Targeted lists with perfect segmentation.
→ And relevant copywriting.
Send me a DM on LinkedIn or book a call directly with me. 🐙
French
Native or bilingual
English
Conversational
Remote only
Primarily works remotely
Experience
- Solid Solutions en Identification SAHead of AcquisitionINTERNET OF THINGS (IOT)September 2023 - Today (2 years and 9 months)I manage the entire digital acquisition strategy at Solid.Outbound Mission:
- Multi-channel outreach campaigns -> Scraping, enrichment, copywriting, automated lead generation via email & LinkedIn targeting large accounts in the luxury, healthcare, banking, and pharmaceutical sectors. -> 10% conversion rate on my campaigns.
- Google Ads Campaigns -> Campaign management and optimization.
Inbound Mission:- SEO Strategy: SEO content creation, on-page optimization of existing content, link building strategy (backlink purchases + outreach for guest posts).
- LinkedIn Content Creation
- E-book Writing: How to leverage identification and traceability technologies for greater operational efficiency?
- Website management using WordPress Elementor.
- Creation of a conversion funnel on the site: Launching the E-book and an email sequence upon download.
Sales Mission:- Cold call / Warm call if necessary.
- Conducting qualification appointments.
- Lucide AIGrowth OutboundSOFTWARE PUBLISHINGFebruary 2024 - March 2024 (2 months)Lyon, FranceLucide is an AI content detection SaaS. The objective of the mission was to test a new market: Private higher education institutions.I supported Lucide with cold emailing:-> Market analysis, ICP & Persona definition.-> Technical setup: Domain name purchase, DNS record configuration for deliverability, email warm-up.-> Copywriting for several sequences.-> Scraping a qualified database.-> Launching automated prospecting sequences.-> File enrichment and cleaning.-> Campaign monitoring and management.✅ Open rate of 78%✅ Response rate of 17%✅ Conversion rate of 36% on all responses
- Solid SAGrowth OutboundINTERNET OF THINGS (IOT)February 2023 - June 2023 (5 months)Lyon, FranceSolid is a company specializing in identification and traceability, offering a range of specialized complementary services dedicated to supply chain optimization.I supported Solid in creating and implementing an acquisition strategy. With a marketing and sales approach (multi-channel prospecting), we significantly increased contact points with prospects.➡️ Persona research and creation➡️ Prospect file sourcing, scraping, and enrichment➡️ Launch and monitoring of email and LinkedIn prospecting campaigns➡️ Cold call / Warm call based on campaign resultsResult: 1.2 qualified appointments / day.
Recommendations
Be the first to recommend Martin
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Associate's Degree in Commercial AttachéEKLYA School of Business2021• Préparation, organisation et mise en oeuvre des actions commerciales. • Mettre en œuvre une démarche de prospection. • Négociation et réalisation des ventes de produits/services de son entreprise. • Gestion de la relation client et reporting de son activité commerciale.
- Bachelor's Degree in Sport Business ProfessionsAMOS, School of Business in Sport Business2020• Économie du sport : gestion d’entreprise, financement, investissement, analyse financière... • Management des organisations sportives • Marketing sportif et communication : Techniques de ventes et négociation, fondamentaux du marketing sportif et de la communication, gestion d’une marque, marketing digital...