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Martin IrlichtMI

Martin Irlicht

Ecommerce / Traffic Acquisition / Business Data

€150/day
Barcelona, ES
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Martin

Hello, I'm Martin, and I specialize in E-commerce Management, Traffic Acquisition, and using the data that companies generate to contribute to their growth, which nowadays we call Growth.

I'm passionate about commerce. Many times people have told me "you can tell you have sales in your blood" and I consider it true since it's an extra motivation to carry out projects.
I'm committed to my work, I put on the company's shirt and go out to seek success!

Since 2014, I have been working in the e-commerce world, so I have a comprehensive view of all areas.

I help SMEs and entrepreneurs develop their e-commerce, from website creation, operations and logistics management, generating an online marketing strategy, and making money.

If you are taking your first steps, need to boost and grow your e-commerce... we can surely talk!
  • Spanish

    Native or bilingual

  • English

    Fluent

Can work on-site
Barcelona (up to 50km)

Experience

  • Alice's Garden
    Traffic Acquisition Manager
    E-COMMERCE
    May 2019 - Today (7 years and 3 months)
    Barcelona, Spain
    - Generate traffic on the website
    .SEM .SEA. SEO
    - Tracking and reporting of all site metrics - Google Analytics - BI
    - Management of Google AdWords, Google Merchant Center, Facebook Ads
    - Improve search engine rankings
    - Management of Pricing, stock rotation, conversion to optimize spending
    E-commerce Marketing SEM Google AdWords Pricing Strategy Inventory Management Traffic Acquisition
  • Ecomsulting
    Product & Operation Manager
    E-COMMERCE
    March 2017 - May 2019 (2 years and 2 months)
    Buenos Aires, Argentina
    At Ecomsulting, we provide E-commerce Consulting & Management services.

    Our focus is on providing a personalized solution for each type of client, with or without an online presence, in order to develop, optimize, and enhance their E-commerce channel with a differential strategy and business model.

    - We develop the E-commerce area of companies
    - We work with all company areas (Management, Systems, Administration, Sales, Purchasing, Warehouse, Transportation, Customer Service, HR) to make the sector more efficient.
    - Responsible for the entire E-commerce operation (from product inclusion on the website to customer rating)
    - We use new technologies to improve sector KPIs.
    - Daily contact with service provider companies to constantly monitor tasks (Website Development, Online Marketing, Email Marketing, Design, Product Photography)
    - Very good handling of Magento 2 and Prestashop.
    E-commerce Team Management Inventory Management Commercial Magento Prestashop
  • 365 scores
    Marketing for LATAM & Spain
    SPORTS
    April 2016 - February 2017 (11 months)
    Tel Aviv, Israel
    • Content generation on social media using Hootsuite and Tweetdeck.
    • Development of new marketing businesses.
    • Work cohesively with all other departments (design, developers, product, quality control, big data) using Asana.
    • Analyze user behavior with Tableau and Google Analytics. Implementing creative ways to improve our engagement.
    • Customer service for Spanish speakers through social media (Facebook, Twitter,
    Google Play comments). Provide technical support through Freshdesk.
    Social Media Mobile Applications Marketing Content Creation and Writing

Recommendations

FU
Laura Caballero BarbanyLC
Pablo FernandezPF
+1
Former user and 3 other people have recommended Martin

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Education

  • Degree in Commercialization
    Universidad Argentina de la Empresa (UADE)
    2015
  • Postgraduate in E-commerce
    La Salle - Universidad Ramon Llull
    2019

Certifications

  • AdWords Shopping Advertising Exam
    Google
    2020

Skill set

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