MBFreelancer profile translated to English.
Back to original languageAbout Martin
Public relations and artistic communication professional, I have been using my expertise for over 10 years to develop artists' careers, with a specialization in media, influence, and brand partnerships. My profile showcases a selection of iconic campaigns conducted at the intersection of music, brands, and entertainment, reflecting 14 years of commitment to the cultural industry.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Bureau de Presse MBPR & InfluenceCULTUREOctober 2024 - Today (1 year and 8 months)Press relations (all media: print/web, radio, TV) - references: 40th Victoires de la Musique, Alexandre Desplat, Angélique Kidjo, Blanca Li, Madame Arthur, Stage Entertainment (corporate communication), Grands Evénements Le Bon Marché, Kaki, Le Pamela, etc.• Identify target audiences and adapt messages accordingly to develop communication plans for each project (album release, tour, exhibition, show, etc.).• Establish and maintain strong relationships with journalists, bloggers, and other influencers.• Write and distribute press releases, press kits, and other communication materials.• Monitor and analyze media coverage and social media engagement.• Coordinate press conferences, interviews, and other promotional events, and ensure media presence at concerts, showcases, and other events.• Work closely with marketing, management, and production teams.
- Romy’s MusicAssociate - PR & InfluenceLUXURY GOODSJune 2017 - September 2024 (7 years and 3 months)Paris, France• Creative agency for live music and DJ programming for luxury and lifestyle brand private events, influence, and creation of brand-to-brand collaborations.• Our latest events: Hermès (Malka Family live for Le Grand Saut), Helena Rubinstein (Hologram live), Emporio Armani (SLVN dj set), Puiforcat (Anoraak live), Deezer (Funky French League dj set), Canada Goose (Flore Benguigui dj set), Chanel (Lola Fat dj set), Tag Heuer, Lacoste, Alexander McQueen, YSL Beauté, Adidas, Reebok,…• Capsule collection for the French skate brand Helas, inspired by the iconic Portuguese beers Super Bock: Super Helas.• Romy's Session: a multi-cultural show on Tsugi Radio, relocated to Le Carmen once a month with an audience.
- BELIEVE (ANIMAL63, NAIVE, ALLPOINTS)PRCULTUREJanuary 2017 - January 2023 (6 years)Paris, France• Press officer for all media for local and international roster: The Blaze, Jeanne Added, Jul, Arthur H, Gaël Faye, Naps, S. Pri Noir, Seth Gueko, Björk, Alela Diane, Ayo, Gavin James, Fyfe, James Vincent McMorrow, DJ Shadow…• Identify target audiences and adapt messages accordingly to develop communication plans for each project (album release, tour, etc.).• Establish and maintain strong relationships with journalists, bloggers, and other influencers.• Write and distribute press releases, press kits, and other communication materials.• Monitor and analyze media coverage and social media engagement.• Coordinate press conferences, interviews, and other promotional events, and ensure media presence at concerts, showcases, and other events.• Work closely with marketing, management, and production teams.
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Education
- MBMB