Marta T.

Development of comprehensive social media and brand content strategies for athletes and sports organizations, managing multi-platform narratives.

Stage dedicated to career reorientation towards the marketing industry:

Obtained the Executive Certificate in Sports Marketing and Sponsorship from Barça Innovation Hub.

Applied content strategy skills to my own social media channels (+1000 followers on LinkedIn).

Comprehensive supervision of audiovisual operations on match days for 33 LALIGA matches, ensuring the correct execution of live television production and competition standards.

Coordination of stadium operations between LALIGA, football clubs, television channels, and rights holders.

Management of pre-match, during-match, and post-match workflows, including press conference and interview logistics.

Supervision of brand activations and marketing campaigns.

Ensuring regulatory compliance, delivery of match data and statistics, and real-time incident resolution. Writing post-match reports.