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Marta Sánchez BotíaMS

Marta Sánchez Botía

Marketing Strategist / Social Media Manager

€120/day
2 projects
Madrid, ES
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marta

Hello! I'm Marta, a publicist by training specializing in audiovisual communication. I also have a Master's Degree in Luxury Fashion and Beauty Communication. I have worked in communication agencies such as Havas Group and Accenture Song managing social media, social ads campaigns, and public relations for clients in various fields, and in media generating content for publishers like Condé Nast. For the past four years, I have been dedicated to creating the global communication strategy for several companies and managing its correct implementation.

I can perform a wide range of roles within the communication field, from the most strategic (like campaign implementation) to the most creative (like content creation).
  • Spanish

    Native or bilingual

  • English

    Fluent

  • Italian

    Fluent

Can work on-site
Madrid (up to 50km)

Experience

  • Prada
    Linea Rossa Digital Marketing Strategist
    LUXURY GOODS
    July 2024 - Today (2 years and 1 month)
    - Execution of the marketing strategy in Spain.
    - Development and management of digital content.
    - Social media management.
    - Data analysis and report generation.
    - Collaboration with internal teams.
    Marketing Strategy Communication Strategy
  • RocaSalvatella
    Big Data Analyst
    CONSULTING AND AUDITS
    May 2024 - October 2024 (6 months)
    - Data collection.
    - Data analysis using Onclusive, Radarly, and Sprinklr platforms to extract relevant information and identify patterns, trends, and relationships in the data.
    - Creation of charts, dashboards, and interactive reports to facilitate understanding and analysis of information.
    - Interpretation of results, translating analysis outcomes into understandable information.
    Data Analysis Databases Reports
  • Posicionati
    Marketing Manager
    SOCIAL NETWORKS
    January 2024 - Today (2 years and 7 months)
    Madrid, Spain
    - Project planning: definition of objectives and development of the project plan.
    - Resource management: allocation of resources and team management.
    - Project monitoring and control: progress tracking and change control.
    - Risk management: identification and mitigation of risks.
    - Communication: progress reports and conflict resolution.
    - Time and schedule management: establishment and tracking of the schedule.
    - Project closure: evaluation and delivery of results.
    Strategic Planning Communication Strategy Marketing Strategy

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Education

  • Degree in Advertising and Public Relations
    University of Murcia
    2016
  • Erasmus Scholarship in Perugia
    University for Foreigners of Perugia
    2015
    Corso di Laurea: Comunicazione internazionale, interculturale e pubblicitaria

Skill set (34)

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