About Marlène
French
Native or bilingual
English
Conversational
Experience
- Marlène Roudier (Agence Yuzu)Communication and Content Creation ConsultantSOCIAL NETWORKSFebruary 2023 - Today (3 years and 5 months)Besançon, FranceMy name is Marlène, after several years of experience as a communication manager for cultural and artistic events, I created the Yuzu agency in 2023.I support brands and entrepreneurs in the beauty and lifestyle sector in developing a clear, aesthetic, and regular presence on social media. The goal: to strengthen their brand image, without it becoming a mental burden.For this, I have 3 approaches:- Social media management for those who want their accounts managed without having to do it themselves.- Template creation for those who want more visual consistency and to save time.- Advice and workshops for those who want to learn how to do it themselves and become comfortable and autonomous.If you know any entrepreneurs who need to structure their presence on social media, I would be delighted to meet them.
- Millenium Events & ComCommunication ManagerENTERTAINMENT AND LEISUREAugust 2021 - February 2023 (1 year and 6 months)25000 Besançon, FranceThe Millenium agency co-produces 2 tattoo conventions, one in Besançon and one in Lille. The agency also produces the contemporary art fair, Art Fair // Dijon, and works in collaboration with an association for the organization of Art In Situ, a contemporary art trail.My role was very versatile. I participated in the development of communication plans for various events and then ensured the monitoring of the editorial line and compliance with the graphic charter.With my colleague, we produced content for the social media of each event, urban advertising (4x3, bus backs, etc.), POS displays (counter, flag, photocall, etc.), merchandising (coasters, skateboards, etc.), among others.I also managed press relations for Besançon International Tattoo Show, the tattoo convention in Besançon. Sending press releases and a press kit led to a partnership with France-Bleu, as well as a series of interviews and articles in other media. The event was also covered by France 3 Franche-Comté, which produced a report.Each event has its own website that brings together all practical information, the program, and also a ticketing section for pre-sales. I was responsible for updating the information as well as optimizing the SEO before each new edition. For new events like the contemporary art trail Art In Situ, the website had to be created from scratch, from conception to development on Wordpress.
- Millenium Events & ComAssistant Communication ManagerENTERTAINMENT AND LEISUREAugust 2020 - August 2021 (1 year)25000 Besançon, FranceThe Millenium agency co-produces 2 tattoo conventions, one in Besançon and one in Lille. The agency also produces the contemporary art fair, Art Fair // Dijon, and works in collaboration with an association for the organization of Art In Situ, a contemporary art trail.My role was very versatile. I participated in the development of communication plans for various events and then ensured the monitoring of the editorial line and compliance with the graphic charter.
Recommendations
Be the first to recommend Marlène
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Professional Bachelor's degree, Marketing and Communication for Entertainment, Event, and Leisure OrganizationsIUT of Belfort-Montbéliard - University of Franche-Comté2021Licence professionnelle, Marketing et Communication des organisations du spectacle, de l'événementiel et des loisirs
- DUT MMI, Multimedia and InternetMMI Department Le Puy2019DUT MMI, Multimédia et Internet