About Marlène
French
Native or bilingual
English
Fluent
Experience
- SowefundHead of Customer SuccessPRIVATE EQUITYJanuary 2023 - August 2025 (2 years and 7 months)Paris, FranceSupported 100+ founders in communicating to raise funds (€15M raised): onboarding, personalized support, performance monitoring. Structured and managed the Customer Success department: implemented processes, internal workflows, recruitment, reporting, and KPIs. Deployed ClickUp and created frameworks to improve coordination and process adoption. Created a 60-page playbook to engage their community and successfully raise funds. Implemented a customer satisfaction system: surveys and qualitative feedback. Transverse collaboration with product, sales, marketing, and analyst teams.
- Orange Business ServicesMarketing & CRM CoordinatorAUTOMOBILEJanuary 2019 - January 2021 (2 years)Clichy, FranceManaged B2B acquisition campaigns and performance monitoring. Oversaw CRM migration: needs analysis, deployment, and training of 15 employees. Managed a project team and partners for lead acquisition. Launched a customer referral program to strengthen loyalty.
- StruersMarketing CoordinatorRAW MATERIALS INDUSTRYJanuary 2018 - December 2018 (11 months)Champigny-sur-Marne, FranceMarketing coordination for France, Spain, and Italy. Creation of sales materials and monitoring of marketing actions.
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Education
- Master 2 Marketing and Commercial ManagerESGCI2017
- CAP CuisineAcademee