You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Cristina Del Ramo OrtegaCD

Cristina Del Ramo Ortega

Marketing and Sales Strategy

On-demand
1 project
Barcelona, ES
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Cristina

"Common sense, the least common sense"

Before we consider a marketing strategy, social media, SEO, SEM, sponsorships, etc... we must think about our business model, about our business strategy. At what stage is the company? How much budget is it spending on Marketing and where or doing what? How do we address our client? Why is the competition doing well?

I get involved in getting to know you and understanding your business and your client as if it were my own. Analyzing what you are doing, why, what your value is, how you are communicating it, and offering you specific and realistic solutions and improvement proposals within your possibilities.

I have more than 10 years of experience working in Marketing and I can help you with projects such as:

- Business Strategy.
- Marketing Plan.
- Communication Strategy (online and offline).
- Social Media Optimization.
- Management and negotiation of sponsorships and influencers.
- Commercial strategy, definition of commercial conditions.
- Internationalization strategy.
- End-consumer activations.

Something about me:

- I lived in the USA for 3 years, as head of the commercial and distribution office for Catlike in the American market.
- I graduated in Advertising and Public Relations in 2009.
- I studied an MBA+ Executive in 2015.
- I am currently pursuing a Master's Degree in Digital Marketing and E-commerce at EAE.
- I have worked in Sports Marketing for over 10 years.
- I was responsible for Marketing at the beginnings of Under Armour in the Spanish market (officially Trade Marketing Manager) from May 2017 to December 2019, at which point I decided to launch my own entrepreneurial project.
  • Spanish

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Barcelona (up to 50km), Barcelona (up to 100km), Valencia (up to 100km), Madrid (up to 100km), Murcia (up to 100km)

Experience

  • Cristina Del Ramo
    Advisory for entrepreneurs and SMEs
    CONSULTING AND AUDITS
    January 2019 - Today (7 years and 5 months)
    Barcelona, Spain
    Advisory Marketing Online Marketing Business Strategy Sponsorships Influencers Sports Marketing Media Branding Public Relations Product Launches
  • Under Armour
    Trade Marketing Manager
    SPORTS
    May 2017 - December 2018 (1 year and 8 months)
    Barcelona, Spain
    Under Armour opened its offices in Spain at the end of 2017, being the first employee in Marketing, I led projects not only in Retail Marketing but also in Brand, some:

    - Launch of the HOVR campaign nationwide, media, social networks, offline and online points of sale, etc.
    - First Run Academy of the brand with El Corte Inglés.
    - Opening of the first 3 Shop in Shops of the brand in El Corte Inglés.
    - End-consumer activations to promote sales at the point of sale.
    - Organization of the first Press Days attended by more than 50 national media, both lifestyle and sports.
    - Management of the PR and Digital agency team.
    - Attendance at collection launches at the brand's headquarters in Baltimore, USA.
    Marketing Communication Strategy Retail Consumer Product Sports Media
  • Catlike US Corporation
    Marketing & Sales Director
    SPORTS
    September 2011 - September 2014 (3 years and 1 month)
    Fredericksburg, United States
    Start-up Sales Marketing Project Management Team Management Branding Media

Reviews

5.0

Out of 1 rating

AD

Account deleted

Reviewed on 8/2/2019

Cristina understood the project needs from the first project. She led the team in performance and transformed a new client into a recurring client for the agency.

Recommendations

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Master in Digital Marketing and E-commerce
    EAE
  • MBA+ Executive
    APD and Target Business School
    2015

Skill set

Categories