About Marjorie
French
Native or bilingual
Experience
- KCD ParisDigital CoordinatorLUXURY GOODSAugust 2023 - January 2025 (1 year and 5 months)Paris, FranceClients: Balmain, Casablanca, H&M Beauty, Malfy Gin, Chloé
- Development and execution of communication and content strategies for social media, aligned with client objectives.
- Design of influence programs to maximize brand visibility and awareness among target audiences.
- Definition of KPIs and monitoring of analytics to evaluate project impact.
- Coordination of fittings, seating, and VIP/KOL escorting for an exclusive experience during Fashion Week and other events.
- Team InsideDigital Project ManagerLUXURY GOODSOctober 2022 - August 2023 (10 months)Paris, FranceConsultant for: Louis Vuitton, Parfum Christian Dior, Diptyque* Development of a 360° digital communication strategy aligned with key moments to achieve brand objectives (brand campaigns, events, fashion shows, store openings).
- Posting on the brand's social media and reporting on performance.
- Creation of kits for international subsidiaries regarding organic and paid campaigns.
- Publicis LaMaisonProject ManagerTELECOMMUNICATIONSApril 2022 - October 2022 (6 months)Paris, FranceClients: Maison Francis Kurkdjian and Zenith
- Client relationship management.
- Internal team coordination.
- Creation of schedules and general project organization.
- Operational monitoring: brief taking, creative monitoring, production and post-production, delivery and reporting.
- Budget management.
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Education
- Master of Scienceemlyon business school2021MSc Luxury Management & Marketing
- Master Expe rt en Ingénierie et Management de la Communication NumériqueHetic Grande Ecole de l InternetMaster Expe rt en Ingénierie et Management de la Communication Numérique