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Marjolaine BidardMB

Marjolaine Bidard

Senior Product Designer

€600/day
7 projects
Nantes, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marjolaine

🎯 About me
Committed Product Designer, I believe in the power of design to transform organizations and create useful, usable, and used services.

🌍 Sensitive to public innovation and impact design issues, I put my skills to the service of meaningful projects.

🏆 My areas of expertise
Expertise in Product Discovery, UX Strategy, Product Design, and Design Ops.

✅ Product Discovery: Field immersion, Interviews, questionnaires, data analysis, personas, customer journeys, service blueprint, user testing.

✅ Product Strategy: Facilitating workshops to define strategy and OKRs, building product roadmaps, monitoring and tracking KPIs.

✅ Product Design: Sketching, wireframes, HD prototypes (web and mobile), UI design, Design system, UX writing, accessibility, eco-design.

✅ Facilitation: Workshop facilitation (Design Thinking, Design Sprint, Lean UX), setting up UX processes.

✅ Design Ops: setting up processes and tools to facilitate workflow, e.g., research repository

Need support on your project? Let's discuss! 🚀
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Beta Gouv - DINUM
    Product Experience Designer
    PUBLIC SECTOR
    January 2024 - Today (2 years and 7 months)
    Product Designer within the "Contrat Engagement Jeunes" startup

    • Immersions, interviews, surveys to explore the needs of beneficiaries and advisors
    • Facilitating workshops for vision and strategy definition, roadmap, prioritization
    • Scoping, co-design, interface design in conjunction with the Design System, Design System evolutions
    • Focus groups, user testing to test solution hypotheses
    • Monitoring indicators and measuring impact
    User Research Product Strategy Lean UX Product Design User Testing
  • France Travail
    Product Designer
    PUBLIC SECTOR
    October 2019 - September 2023 (4 years)
    Nantes, France
    Assignment at the IT department of Pôle Emploi Nantes

    Implementing a UX approach for MRS (Simulation Recruitment Method) to improve existing tools and processes
    - User Research (Observations, candidate interviews, questionnaires...)
    - Persona and Service Blueprint definition
    - Facilitating ideation workshops for solutions and prioritization of tasks
    - Defining the evolution backlog
    - Method evangelization

    Product Designer within the Pôle Emploi incubator for 3 State Startups since Oct 2020

    State Startup Estime: https://estime.pole-emploi.fr

    State Startup Mes événements emploi: https://mesevenementsemploi.pole-emploi.fr/

    State Startup Mobiville: https://mobiville.pole-emploi.fr/

    - Qualitative and quantitative user research to understand user context, needs, and problems (Observations, Interviews, questionnaires, surveys, data analysis, personas, user journeys...)

    - Product strategy (defining value proposition, OKRs, Roadmap, setting up monitoring and analysis of impact and KPIs

    - Facilitation (leading alignment and co-construction workshops with the product team
    Design Thinking, Design Sprint, prioritization, or other workshops depending on the need

    - UX-UI Design (sketching, user flows, HD prototypes, UI kit creation, use of the Pôle Emploi Design System

    - Evaluation (user testing in agencies or remotely, surveys...)

    - Setting up a Research Repository to prioritize features and the roadmap
    User Research User Testing User Interface Design User Experience Design Product Design Product Management
  • We Van
    UX Designer
    TRAVEL AND TOURISM
    February 2022 - November 2022 (10 months)
    Nantes, France
    UX Audit of the van rental website and vehicle sales website
    _Analysis of the website in "responsive design" based on ergonomic, editorial, and graphic criteria, as well as analytics data
    _Writing recommendations for improvements
    _Consolidating recommendations through UX/editorial/graphic benchmarking of best practices
    _Ergonomic design of the vehicle list and vehicle detail pages
    UX Audit Wireframing Benchmarking Data Analysis

Reviews

4.0

Out of 1 rating

A

Alain

Alantaya

Reviewed on 7/16/2019

Recommendations

Stéphane LuongSL
S3
John ArnouldJA
Stéphane Luong and 2 other people have recommended Marjolaine

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Education

  • Master 2: Digital Project Manager / UX Manager
    Gobelins Paris
    2013
    La formation certifiante Gobelins UX Design permet d'acquérir les méthodes et la démarche nécessaires au développement et à l'accompagnement de projets numériques intégrant le design d'expérience utilisateur.

Certifications

  • Design Sprint
    Le Laptop
    2021
  • UX Strategy
    Le Laptop
    2020

Skill set

Categories