About Marjolaine
French
Native or bilingual
Experience
- Atelier Lune VagabondeDigital Communication & Website ManagerARTS AND CRAFTSNovember 2025 - Today (7 months)Full management of an artisanal workshop's online presence as a collaborating spouse for over a year. Website creation and administration: design, catalog updates, SEO optimization, management of product pages and editorial content. Social media strategy and management: visual content creation on Canva, post writing, planning, and scheduling on Instagram and Facebook. Community management: community animation, responding to messages and comments, daily engagement. Product and lifestyle photography for social media and the website. Online customer relationship management: emails, messages, order tracking. Implementation of promotional actions and seasonal campaigns. Monitoring performance statistics (social media, website traffic, engagement rate). This concrete one-year experience in the craft industry has given me a deep understanding of the digital communication needs and constraints of artisans and independent creators.
- Marjo Web & RéseauxCommunity Manager & Web Marketing ConsultantCONSULTING AND AUDITSNovember 2025 - Today (7 months)Supporting artisans, merchants, and VSEs in developing their online visibility. Creation of SEO-optimized WordPress showcase websites (structure, tags, internal linking, mobile responsiveness). Complete social media management: editorial strategy, content creation, planning, and publication on Facebook, Instagram, and LinkedIn. Optimization of Google Business Profile listings for local SEO. Performing web presence audits with complete diagnostics and concrete action plans. Writing long-tail SEO blog posts. Community management: community animation, engagement, moderation. Creation of visuals on Canva. Setting up automated email sequences via Brevo. Client sectors: construction, crafts, services, local retail.
- Souffle CaninWebsite Creator & Complete Digital StrategyHEALTH AND WELLNESSJune 2024 - Today (2 years)Fréjus, FranceComplete creation of the online presence for a dog training business launched from scratch. Design and development of the website souffle-canin.fr: responsive showcase site, local SEO optimized (Var and Alpes-Maritimes geolocated keywords), contact form, online appointment booking. Complete editorial strategy for Instagram and Facebook: content calendar, creation of educational Reels, carousels, daily stories. Google Business Profile optimization: SEO description, categories, professional photos, Q&A, weekly posts. Writing SEO blog posts targeting local queries. Creation of visuals on Canva. Result: a complete professional online presence built from scratch, with an optimized Google listing and regular content generating engagement.
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Education
- Mastering Web MarketingDigi Atlas2026Formation complète en webmarketing couvrant l'ensemble des leviers de visibilité digitale : stratégie de contenu, référencement naturel (SEO), publicité en ligne (SEA), community management, gestion des réseaux sociaux (Facebook, Instagram, LinkedIn), email marketing, création de sites web, optimisation Google Business Profile, analyse de données et suivi de performance. Formation orientée pratique et mise en application concrète sur des cas réels d'artisans et TPE.