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About Marita

I am a strategic communication and visibility consultant with extensive experience in editorial direction, content project development, and professional positioning.

I founded and directed Visionarias Business, a native digital media outlet focused on highlighting the talent and expertise of professional women in the business world. Through this project, I have led complete editorial processes: defining the editorial line, content planning, coordination, editing, and interviews.

I work with companies, editorial projects, and senior professionals who require strategic clarity, communication consistency, and solid positioning. I intervene in the definition, organization, and direction phases of communication, bringing editorial judgment, a global vision, and the ability to structure meaningful and authoritative messages.

My goal is to help build clear and powerful narratives that position, differentiate, and sustain a professional or brand trajectory.
  • Spanish

    Native or bilingual

Can work on-site
Madrid (up to 50km)

Experience

  • Visionarias Business
    Founder, Director, and Editor-in-Chief
    February 2020 - Today (6 years and 4 months)
    I lead the editorial, communication, and visibility strategy for Visionarias Business, a platform that empowers and positions professional women and experts as leaders in their fields.

    I direct and develop the Visionarias Magazine and the Visionarias Network of Experts, creating spaces for thought, content, and community where women amplify their voices, strengthen their leadership, and generate real impact.

    I drive editorial projects, interviews, research, and training experiences that connect knowledge, visibility, and transformation.
    Editorial Direction and Coordination Communication and Visibility Strategy Strategic Content Creation and Writing Professional and Leadership Positioning Professional Narrative and Own Voice
  • Autónoma
    Communications, Positioning, and Visibility Consultant
    January 2021 - Today (5 years and 5 months)
    I support professional women and experienced entrepreneurs in clarifying their thinking, developing their voice, and working on their visibility and that of their projects in a coherent, strategic, and sustainable way.

    I utilize communication—especially the written word—as a tool for positioning, leadership, and career building. A unique voice not only communicates; it leaves a mark, brings order, and projects forward.

    I assist in transforming ideas into meaningful projects, helping to move from a notebook full of notes to a clear, aligned roadmap, free from the fears and syndromes that hinder visibility.
  • Periodista Freelance
    Journalist
    January 2018 - Today (8 years and 5 months)
    Journalist and Editor for digital and print media for over 25 years. Currently, I focus on topics such as Gender Equality, Female Entrepreneurship, Business, Tourism, among others; always incorporating a gender perspective, inclusive language, and the necessary sensitivity required in a profession like journalism. Development of content and digital and print editorial projects.
    Professional and Leadership Positioning Editorial Direction and Coordination Strategic Content Creation and Writing Communication and Visibility Strategy

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Education

  • Postgraduate in Entrepreneurship in Communication and Digital Journalism
    IEBS
    2015
    Postgrado en Emprendimiento en Comunicación y Periodismo Digital
  • Training for the implementation of equality plans and measures in companies, Gender Studies
    VIRTUAL SCHOOL OF EQUALITY (WOMEN'S INSTITUTE)
    2020
    Formación para la implantación en planes y medidas de igualdad en las empresas, ESTUDIOS DE GÉNERO

Skill set

Categories