Freelancer profile translated to English.
Back to original languageAbout Maristella
I support decision-makers, public institutions, embassies, NGOs, and impact-driven companies in designing and implementing high-value-added strategies, combining innovation, communication, and transformation.
🚀 Electoral & Institutional Strategy
Development of political and public programs (youth, employment, housing), campaign support, positioning of project leaders.
🌍 Citizen Participation & Diplomacy
Design of engagement mechanisms for diasporas, citizen dialogue, strengthening ties between territories and communities.
📢 Communication & Influence Strategy
Strategic positioning advice, crisis management, lobbying, impact storytelling, and public communication.
🎨 UX Design & Public Service Design
User-centered design for inclusive digital tools (apps, portals), co-creation workshops, user journeys.
🎯 Training & Executive Coaching
Leadership, team management, work organization, work-life balance, change management support.
💼 Why work with me?
✅ Proven strategic expertise — Missions carried out with elected officials, embassies, CPAS, and high-visibility institutions.
✅ Impact-oriented approach — My actions are guided by concrete, measurable, and sustainable results.
✅ Confidentiality & Rigor — You benefit from exclusive, professional support tailored to your sensitive issues.
French
Native or bilingual
Italian
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Bruxelles (up to 30km)
Experience
- Etapes SereinesFreelance Consultant in Public Strategy & Social InnovationCONSULTING AND AUDITSJanuary 2023 - Today (3 years and 5 months)Bruxelles, Belgium• 📊 Development of public and territorial communication strategies.• 🧠 Consulting in institutional innovation: citizen participation, digitalization, inclusion.• 🌍 Design of engagement campaigns (diasporas, women, youth) and events (FuturLab, SheBXL).• 📱 Development of digital projects with social impact: mobile applications, e-books, sales funnels.• 🎯 Individual coaching and professional training (team management, leadership, strategic planning).• 🗂 Conducting benchmarks, field studies, and personas to support public policies.
- Centre Public d’Action Sociale – Ville de BruxellesStrategic Manager & Institutional CommunicationPUBLIC SECTORJuly 2021 - Today (4 years and 11 months)Bruxelles, Belgium• 🧭 Strategic coordination of social action in a complex institutional environment.• 👥 Supervision and management of a multidisciplinary team of 19 employees.• ⚙️ Management of internal process optimization projects (document management, social decision-making, BCSS indicators).• 🗣 Development of internal and managerial communication (briefings, reports, committees).• 🧩 Participation in the digital transformation of services (user portal, internal messaging, collaborative tools).• 🧵 Interface between field teams, management, and political partners.3000 employees.
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Education
- Master in Communication Strategy and Digital CultureUniversité Catholique de LouvainCouvre : stratégie de marque, UX/UI design, Chef de projet, communication numérique, méthodes de recherche, IA générative, communication d’influence, etc.
- Bachelor in Social WorkHELB Ilya Prigogine2014Spécialisation : action sociale, politiques publiques, accompagnement administratif
Certifications
- Google UX Design Certificatecoursera
- Prompt Engineering for Generative AICoursera