About Marion
French
Native or bilingual
English
Fluent
Experience
- FreelanceCRM & Digital MarketingE-COMMERCEJanuary 2019 - Today (7 years and 7 months)Paris, FranceClients: Staycation, ResMed, Claranet, Ledger, Microsoft, Acqer, Live Espace Game, Conferentia, Lystess, and many others.Audit, recommendation, and action planImplementation of actions: activation, retention, referralCRM tool recommendation & integration
- Join BrandedDTC CRM ManagerE-COMMERCEMarch 2021 - March 2022 (1 year)Paris, FranceManaged a portfolio of 5 brands: Puracy, Fresh Heritage, Viking Revolution, Ototo, Key NutrientsMarkets: Europe and USAudit, recommendation, and action plan for integrating new brandsSet campaign objectives and timelinesCampaign and workflow preparation
- VDL FactoryHead of CRME-COMMERCEDecember 2017 - September 2019 (1 year and 9 months)Paris, FranceMarkets: Europe, Canada, USImplementation of the CRM tool and prospect/customer journeys across multiple international marketsImplementation of marketing automationPreparation of relational marketing campaignsMonthly and semi-annual reporting with KPIs and upcoming actions
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Education
- MBA Web Marketing Strategies & Digital Marketing ProjectsVisiplus Academy2020
- MSc MarketingUniversity of Manchester2012
Certifications
- Email SpecialistSalesforce Marketing Cloud2023