About Marion
French
Native or bilingual
English
Fluent
Experience
- VizcabBusiness DeveloperSOFTWARE PUBLISHINGJanuary 2026 - Today (5 months)Lyon, FranceAt Vizcab (SaaS climate tech dedicated to the decarbonization of the real estate sector), I manage the generation of business opportunities with real estate developers and social landlords.🎯 Main Missions♦︎ A **complete prospecting strategy**: design and deployment of the marketing strategy to know and reach all market players♦︎ **Target mapping and prioritization**: research, scoring, scraping♦︎ **Multichannel prospecting**: cold calling, automated email sequences♦︎Optimization of scripts, KPIs, and CRM processes(HubSpot)Objective: Generate a qualified pipeline on high-potential accounts in a demanding and regulated market.
- UntouchedGrowth Marketing ManagerHEALTH AND WELLNESSApril 2025 - Today (1 year and 2 months)Lyon, FranceCo-founder specializing in Growth Marketing,I manage the growth strategy of the desktop application Untouched through:♦︎A complete marketing strategy:design and deployment of the marketing strategy for the launch and scaling of the desktop application in the beauty sector.♦︎Viral TikTok content:creation and management of 3 UGC TikTok accounts that generated over1.5 million viewsin just 1 month.♦︎100% AI visuals:production of posts and slideshows entirely generated by artificial intelligence to maximize engagement.♦︎In-app growth optimization:development of integrated growth strategies to increase key conversion factors.My expertise adapts whether you have a launch-phase application seeking to validate your product-market fit, or an established product aiming to optimize its digital growth and user acquisition.
- Outreacher -Outbound marketingCo-founder - B2B GrowthHacker / Outbound Expert / Cold EmailingDIGITAL AND ITJanuary 2024 - Today (2 years and 5 months)Paris, FranceCollective specializing in B2B Outbound Marketing.We accelerate our clients' sales processes through:♦︎Precise targeting:advanced scraping with identification of Ideal Customer Profiles and Personas.♦︎Personalized campaigns:creation of multichannel strategies and sequences that increase response and conversion rates.♦︎Tool configuration and iterations:deliverability management, prospecting tool configuration, and A/B test monitoring.We support you whether you arean early-stage companylooking to identify and test your target markets, oran established companylooking to amplify its customer acquisition.Ready to reach the next level?Contact me to discuss your project!
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Education
- Master in Communication - Management of Artistic and Cultural ProjectsUniversité Lyon 22023