About Marion
Your freelance right-hand, for clear communication and simplified management.
French
Native or bilingual
English
Fluent
Experience
- Néva CommunicationFounder, Project ManagerMay 2020 - Today (6 years and 3 months)Paris, FranceI support organizations, private or public, committed to the general interest, in the fields of health, education, territories, inclusion, research and the environment, in structuring their communication at key moments, to achieve their objectives: launch, transformation, repositioning, scaling.Expertise:• Communication strategy and consulting• Positioning, storytelling, identity• Multimedia content production• Coordination and management of multi-stakeholder projects• Internal communication and change managementOur objectives:• Clarify your issues with your target audiences (users, clients, funders, partners...)• Mobilize internally to support change and strengthen buy-in• Lay the groundwork for structured communication and positioning• Align and manage your messages, tools, and communication channelsAmong recent projects and collaborations: Groupe TF1, Fondation des Hôpitaux, Sport dans la Ville, Opération Pièces Jaunes, Restos du Coeur, Sidaction, Mercateam, Fleet, Ville de Québec, Phosphoria (L'entreprise Médicale)...
- FleetSenior Content ManagerSOFTWARE PUBLISHINGMarch 2022 - February 2024 (1 year and 11 months)Paris, FranceFleet is a B2B SaaS platform that simplifies business equipment, allowing them to focus on their core business. I joined Fleet as Senior Content Manager to create, structure, and develop an impactful content strategy that meets acquisition, product marketing, and positioning objectives.Responsibilities:• B2B Inbound marketing• Content strategy and creation: social media, article writing, emailing and newsletters, website content, digital ads, editorial content• Implementation of a content strategy for the Spanish market• SEO: strategy and optimizations• Acquisition: SEA, partnerships, nurturing• Branding and product marketing• Strategic marketing topics
- Groupe TF1Communications OfficerPRESS AND MEDIAMarch 2018 - April 2020 (2 years and 1 month)Boulogne-Billancourt, FranceI joined Groupe TF1 in 2018 as CSR Communications Officer. My mission is to create content and synergies with the entire Group (on-air, digital, corporate, internal communication...) to communicate about the Group's societal and environmental commitments, particularly through the TF1 Initiatives brand.Responsibilities:• Communication strategy and press relations: editorial strategy, writing speeches, writing press releases...• Creation of editorial and visual content, in collaboration with the Group's production teams• Project management and artistic direction of content: scriptwriting, conducting interviews, monitoring content production and post-production• Management of content projects with partners: Sidaction, Pièces Jaunes, Restos du Coeur...• Distribution and promotion of content on the Group's various platforms: website, social networks, streaming platform...• Participation in the creation of institutional speeches
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Education
- Master 2 Marketing and CommunicationIAE Toulouse (TSM)2018
- Master 1 International Business and Communication, Innovation and Technology ManagementISM University of Vilnius2016
Certifications
- Google AnalyticsGoogle Analytics Academy2021