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Marion GuemasMG

Marion Guemas

Senior Product Designer - AI SaaS B2B

€650/day
1 project
Lyon, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marion

Senior Product Designer freelancer, AI, SaaS B2B & Complex Data
I design B2B SaaS products where AI and data play a central role. My focus: interfaces that need to make complex things readable: psychometric models, AI chatbots, data dashboards, machine learning signals.
10 years in product design, including 6+ in UX/UI, in software publishing and freelance.

What I do well:
Designing AI products that bring real value, not AI for AI's sake. The latest one (AI Candidate Profile at AssessFirst): 98% adoption in A/B test, analysis time halved, support tickets almost eliminated. On EcoTree, information architecture redesign: +48% leads, +55% traffic, +19% conversion.

My method, end-to-end:
• User research, field interviews, shadowing
• Existing audit + analytics analysis (Mixpanel, Amplitude)
• Information architecture, wireframes, Figma prototypes
• Design system, data visualization, micro-interactions
• User testing, A/B testing, iterations
• Developer handoff and implementation monitoring

On AI: I work on the product layer, not the model. I decide what the system should conclude, how to make these conclusions readable and reliable, and where to keep human decision-making. Conversational patterns, displayed confidence levels, UX guardrails.

What I work on:
Product redesign · AI interface design · Design system · Dashboards & data viz · B2B SaaS MVP · UX research · Accessibility (WCAG AA)
Stack: Figma, Framer, FigJam, Notion, Mixpanel, ChatGPT, Claude.

I work fully remotely from Lyon, and travel occasionally (Paris notably). Available for missions of 3 to 12 months, on a daily rate or fixed price basis.
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Lyon (up to 50km), Paris (up to 10km)

Experience

  • AssessFirst
    AssessFirst
    SOFTWARE PUBLISHING
    February 2024 - Today (2 years and 4 months)
    Lyon, France
    Psychometric assessment platform augmented by AI, used by recruiters and company managers.
    Sole designer on several product streams in parallel, paired with a PM/PO. Redesign of the AI candidate profile (98% adoption in A/B test, analysis time halved, support tickets almost eliminated), design of the SCAN Agent (AI conversational agent for managers), Team Analysis (data viz of team dynamics).
    Stack: Figma, design system, data visualization, AI patterns, A/B testing, Mixpanel, WCAG AA accessibility.
    AI Product Design UX Design UI Design Design System Data Visualization
  • Silae RH
    Product Designer · UX Researcher · B2B HR SaaS
    October 2022 - March 2023 (5 months)
    Nantes, France
    Leading SaaS platform for payroll in France (5M+ users, more than one payslip out of 5 processed by Silae). Dedicated Design team for customer experience.
    User research and journey design across the entire user cycle (onboarding, support, tool mastery). Facilitation of co-creation workshops, user testing sessions, product iterations.
    Personas: employees, managers, HR directors, chartered accountants.
    Product Design UX Research Design System SAAS UX Design
  • EcoTree
    UI/UX Designer · Greentech · B2B/B2C
    February 2021 - November 2022 (1 year and 9 months)
    Copenhagen, Denmark
    Environmental investment and carbon impact management platform for individuals and businesses.
    Redesign of the information architecture and user experience for an offering with high scientific density (carbon capture, ecosystems, B2B solutions). Approach: a comprehension subject before a design subject — restructuring into a progressive learning journey.
    Measured impact: +48% leads · +55% traffic · +19% conversion.
    Deliverables: design system, data viz, motion design, accessibility.
    UX Research Wireframing B2B SaaS Product Design UI Design

Reviews

5.0

Out of 1 rating

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Reviewed on 2/3/2020

Excellent performance with Marion, attentive to her client, I recommend.

Recommendations

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Former user and 1 other person have recommended Marion

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Education

  • Master/Maitrise Cultures and Web Professions
    Université Paris-Est Marne-la-Vallée
    2017
    Projet DROP'NGO (UX/UI - Intégration web Projet Direction Artistique d'un webdocumentaire (UX/UI et graphisme ) Projet de phographie Benjamin Chelly (UX/UI - dévellopement) - Développement de sites internet - UX/UI Design - Voyage en Corée dans le cadre du webdocumentaire
  • Master UX Design
    L'école multiméia
    2022
    UX methodologies: user research, ergonomic audit, observation, user interviews, user tests, ideation and co-creation workshop Cognitive psychology Heuristics of Bastien & Scapin, Nielsen

Skill set

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