About Marion
French
Native or bilingual
English
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Experience
- OhMG! ConseilDigital Marketing & Growth Marketing Strategy Consultant - ExpertCONSULTING AND AUDITSMay 2020 - Today (6 years and 1 month)Ile-de-France, FranceI help companies (VSEs/SMEs), associations, and foundations with their digital development projects 🚀 (lead acquisition, product or service launch, visibility and brand awareness, community engagement, fundraising campaigns...)I advise my partner clients and support them with high-performance digital tools (SEO, SEA, UX, WebAnalytics, CRM, Emailing, SMO, Media Plan, Website/Blog Creation).I can also directly support communication, marketing, and digital agencies to strengthen their team for a project or mission.My area of expertise includes in particular:▪ Digital Marketing Audit▪ Defining the digital action plan to meet defined objectives▪ Consulting and support on specific operational projects (strategy, action plans, campaigns...)▪ Implementing actions in collaboration with the marketing team, the digital agency, or other external partners (project management, planning...)▪ Assisting in recruiting digital profiles for in-house resources and helping select digital service providers and tools (hosting, mailing platforms...)▪ Defining KPIs associated with strategic objectives▪ Setting up dashboards, analysis, and reporting for performance monitoring...My strengths?✅ Over 20 years of experience in digital marketing serving large international companies and NGOs✅ Guaranteed commitment to my clients to best support them throughout the project✅ Personalized response and maximum availability to meet their needs 100%✅ And above all, kindness, dynamism, and enthusiasm to achieve the expected results with a smile 😊!👉 Contact me and let's discuss it
- Collectif AngelsCo-founder of a Freelance Collective - Experts in Branding, Marketing & Digital CommunicationDIGITAL AND ITMarch 2021 - Today (5 years and 3 months)Île-de-France, FranceCo-founder of a collective of freelancers, experts in communication strategy, web design, branding, and digital marketing.As there are no good ideas without good inspiration, it is together that we offer to reveal the UNIQUENESS of your projects.Contact me and let's see how we can meet your needs 😉
- Class'crouteDigital Marketing ManagerRESTAURANTS AND FOOD SERVICESeptember 2019 - February 2020 (5 months)Les Ulis, France- National digital marketing and communication strategy for the brand: defining and implementing actions- SEA / SEO: defining, monitoring, and managing referencing actions (Google Ads, Google My Business, etc.)- SMO: Monitoring, managing, and developing the brand's visibility on social networks (Facebook, Instagram, LinkedIn, and Twitter)- Media: implementing the media plan to support brand awareness, strengthen community engagement (customers and prospects), and develop business (online sales)- E-commerce site: product updates, engagement (content, digital games...), UX optimizations (design and functional), performance monitoring.- E-loyalty: managing daily emailing campaigns (Cheetah tool)- Reporting: KPI monitoring, media campaign analysis and reports, preparation of monthly dashboards and recommendations.Tools: SEA/SEO Dashboards, Google Analytics, Web2ROI, Hootsuite Insight + internal analysis tools
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Education
- Digital Marketing Strategy & Performance Measurement of a Digital ProjectVISIPLUS academy2020
- Master's Degree (MSG 2)Université Paris Dauphine2003Cursus universitaire de 4 ans avec spécialisation en marketing donc 1 année en alternance (Bac+4).
Certifications
- Google Ads CertificationsGoogle
- Google Analytics CertificationsGoogle