About Marion
- Comprehensive audit of your Google Ads campaigns to identify areas for improvement.
- Creation and setup of Google Ads campaigns: Search, Shopping, Display, Video, Performance Max, etc.
- Conversion funnel optimization with the design of high-performing landing pages on Unbounce, created to maximize conversions.
- Performance monitoring and strategic adjustments to improve your ROI.
- Personalized reports on Looker Studio.
- Management of social media advertising on Facebook, Instagram, TikTok, Messenger, LinkedIn, X, Pinterest.
- Analysis, optimization, and personalized reporting.
- Management and animation of communities on Instagram, Facebook, LinkedIn, TikTok, and X: moderation, interaction, and engagement.
- Content creation: Reels, stories, posts, carousels, adapted to each social network to maximize reach and interaction.
- Growth hacking strategies: increasing visibility, acquiring followers, and developing a qualified audience.
- Development of an editorial calendar and content strategy to optimize publication frequency and reach the right target.
- Writing: website, SEO-friendly blog articles, newsletters, press releases, press kits, white papers, etc.
- Creation of marketing materials: brochures, flyers, business cards, videos, photos.
French
Native or bilingual
English
Conversational
Spanish
Conversational
Experience
- Marion DufrenneWeb Marketing ConsultantCONSULTING AND AUDITSJune 2021 - Today (5 years)Lyon, FranceGoogle Ads & Social Ads Paid Advertising
- **SEA**: Audit of Google Ads campaigns, creation and setup (Search, Shopping, Display, Video, Performance Max), conversion funnel optimization with Unbounce landing pages, performance monitoring and adjustments, personalized reports on Looker Studio.
- **SMA**: Management of advertising on Facebook, Instagram, TikTok, Messenger, LinkedIn, X, Pinterest, analysis and personalized reporting.
Community Management- Management and animation of communities on Instagram, Facebook, LinkedIn, TikTok, X: moderation, interaction, engagement.
- Creation of content adapted to each network (Reels, stories, posts, carousels).
- Growth hacking strategies to increase visibility and acquire a qualified audience.
- Development of an editorial calendar for optimized publication.
Web Writing & Support Creation- Writing of SEO-friendly websites, blogs, newsletters, etc.
- Creation of marketing materials (brochures, flyers, videos, photos).
Clients:Handy Bag, Albal, Goodbye Car, Pierre Fabre Group: A-Derma France, Ducray, Vision du Monde, Etik Nounou, Vrai Garçon Paris, Charlott', BSM Avocats, Maison Polochon, Chemin Aménagement, Brasserie Félix Faure, ResoConfort, Décibel France, etc. - VocaléoFounder and Business DeveloperCONSULTING AND AUDITSJanuary 2020 - Today (6 years and 5 months)Lyon, France
- **Social Networks**: Creation, community management, editorial line, publication calendar, contests, influencer and blogger outreach
- **Support Creation**: Video, photo, flyer, business card, sales brochure
- **Sales**: Prospecting, newsletters, client and supplier relations, partnerships
- **Company Development**: Brand identity, graphic identity, new product launches, public speaking (TV, radio), press releases
- **Website**: Minor code modifications for technical elements
- JETPULPSEO and SEA OfficerFebruary 2017 - February 2018 (1 year)1 Espl. François Mitterrand, 69002 Lyon, France
- **SEO/SEA**: Client pipeline management, report production, keyword research, benchmarking, etc.
- **SEA**: Creation and restructuring of Google Ads campaigns
- **SEO**: Technical and semantic audit, site structure, content writing, WordPress blog creation, etc.
- **Affiliation**: Netlinking strategy, web partnerships
Reviews
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Mobile and Web DeveloperWild Code School2019développeur mobile et web
- Master 2 Digital Marketing, Data Strategy User Experience (UX)Sup de Pub - Groupe INSEEC2018Master 2 Marketing Digital, Data Strategy User Experience (UX)