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Marion CassardMC

Marion Cassard

Social Media • UGC Content Creator

€350/day
Paris, FR
3-7 years
Social Media
Content Creator
UGC Creator
Community Management
Content Creation

Average response time: 24 hours

Freelancer profile translated to English.
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About Marion

Do you have a brand but lack the time, ideas, or resources to create content that truly resonates? I help you build a social media presence that attracts, engages, and converts, through a tailor-made strategy and content designed for today's trends.

With over 6 years of experience in digital communication, I have assisted companies in France and Montreal in developing their social media strategy, brand image, and visibility. In parallel, I am also a content creator on Instagram and TikTok, which allows me to follow trends daily and understand what truly captures attention.

I enjoy combining strategy and creativity: imagining concepts, telling stories, creating Reels that make people want to stop scrolling, but also analyzing performance to evolve content in the right direction.

I can assist you with:
• Social media strategy
• Community management
• Content creation (Reels, TikTok, UGC)
• Photo & video shooting
• Video editing
• Editorial calendar
• Influencer campaigns

• Performance analysis

My goal: to create content that reflects you, while meeting your objectives for visibility, engagement, and growth.
Arts and Crafts
Press and Media
Culture
Retail (Small Business)
Telecommunications

  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Marion.csrd
    UGC Content Creator
    FASHION AND COSMETICS
    January 2025 - Today (1 year and 7 months)
    Paris, France
    - Development of content strategies adapted to brand objectives
    - Creation of photo and video content (Reels, TikTok, Stories, carousels)
    - Design of authentic and engaging UGC content
    - Trend monitoring and adaptation of formats to platform codes
    - Writing scripts, hooks, and captions optimized for engagement
    - Shooting, editing, and post-production of short videos (CapCut)
    - Art direction and creation of coherent visual universes
    - Development and animation of social media communities
    - Management of collaborations with brands and influencer campaigns
    - Performance analysis and content optimization using KPIs
    Community Management Influencer Marketing UGC UGC Creator Content Creator
  • SDC Quartier latin
    Communication and Marketing Manager
    TRAVEL AND TOURISM
    July 2023 - March 2026 (2 years and 8 months)
    Montreal, QC, Canada
    - Definition and management of the 360° communication strategy, including brand positioning, editorial line, and deployment of seasonal campaigns
    - Management and optimization of an annual budget of €100K, with action planning and resource allocation according to priorities
    - Management of multichannel projects, integrating social media, events, influencer marketing, and press relations, ensuring overall consistency of activations
    - Performance analysis and KPI monitoring, with strategic recommendations to optimize engagement and visibility
    - Management and supervision of interns, with task distribution and operational follow-up
    Social Media Community Management Communication Strategy Influencer Marketing Budget Management
  • Algam
    Social Media Manager
    RETAIL (SMALL BUSINESS)
    September 2019 - January 2023 (3 years and 4 months)
    Nantes, France
    - Management of the social media strategy (+8% followers per month on average)
    - Deployment of campaigns in France for international brands such as Akaï, Novation, and Martin Guitar
    - Management of a portfolio of over 150 brands with content creation and supervision
    - Coordination of video and audio productions with multidisciplinary teams
    - Community development with an engagement rate of 4-5%
    - Performance analysis and KPI optimization
    Community Management Social Media Content Creation Editorial Planning Digital Strategy Consulting

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Education

  • Master
    École Nantaise de Commerce
    2021
    Master

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