About Marion
French
Native or bilingual
English
Fluent
Experience
- CdiscountSEB Brand ManagerE-COMMERCEJanuary 2021 - July 2022 (1 year and 7 months)Bordeaux, France-Contribute to the development of the relationship between the different brands of the SEB group and Cdiscount (Calor, Tefal, SEB, Rowenta..)- Participate in the management of the brand's sales through the website and CRM/trade marketing campaigns- Carry out detailed reporting and analyze sales, content, and promotions- Use reports and analyses to redefine and improve online campaigns- Manage online product visibility and advertising campaigns
- Philips France CommercialProduct ManagerAGRICULTUREJuly 2020 - December 2020 (6 months)Paris, France- Development and monitoring of online content for new product launches (Amazon Store, Philips Store)- Development of supporting materials for product launches: product sheets, communication materials, flyers, etc...- Competitive intelligence: monitoring promotions, GFK analysis, and product benchmarking- Daily collaboration with the French headquarters: defining needs, developing strategies for the French market- Highlighting the SENSEO, L'Or Barista, Saeco brands through customer event organization (Tour de France...)
- Southern Ambition AfricaCommunity ManagerTRAVEL AND TOURISMJanuary 2018 - April 2018 (4 months)Le Cap, South Africa-Creation of social media strategy & content calendar- Writing, updating, and publishing content on the company's Instagram and FB social networks- Searching for new clients/students and organizing recruitment and implementing a new communication campaign (video editing, shooting)- Statistics: analysis of different KPIs
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Education
- Master 1 International BusinessINSEEC2019
- Master 2 Marketing & Brand ManagementKEDGE BUSINESS SCHOOL2021Différents cours théoriques dans les différents domaines du marketing, notamment la gestion stratégique, la stratégie de marque, la communication digitale et offline et les études de marché.