About Marion
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- L'Oreal
On Malt
Europe CRM Coordinator - Armani/Valentino BeautyFASHION AND COSMETICSSeptember 2025 - Today (10 months)Paris, France- Creation of agency briefs following the animation and offer plan, based on content provided by the international team- Monitoring HTML development, validation, and delivery with the agency- Validation of sending volumes- Reporting of campaigns and triggered emails, identification of best practices and areas for improvement- Support in deploying the loyalty program and implementing new tools- Redesign of the triggered email flows - L'OréalEurope CRM Coordinator - YSL BeautéLUXURY GOODSApril 2025 - Today (1 year and 4 months)Paris, France- Creation of agency briefs following the animation and offer plan, based on content provided by the international team- Monitoring HTML development, validation, and delivery with the agency- Validation of sending volumes- Reporting of campaigns and triggered emails, identification of best practices and areas for improvement- Support in deploying the loyalty program and implementing new tools
- Psy.linkCRM ManagerHEALTH AND WELLNESSMarch 2025 - Today (1 year and 5 months)Paris, France- Conducted a comprehensive CRM audit- Defined CRM strategy- Migrated from MailJet to Brevo and configured the tool- Created, configured, and deployed newsletters and automated scenarios- Defined qualified lead acquisition strategy- Redesigned part of the website
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Education
- Global BBAEmlyon Business School2019Spécialisations Marketing et Luxe
- MBA Luxury Marketing & International Brand ManagementSup de Luxe - Chaire Cartier2020
Certifications
- Google AnalyticsGoogle2018
- Inside LVMHLVMH2022