Freelancer profile translated to English.
Back to original languageAbout Marion
Learn persuasive writing to sell better, with ethics and authenticity.
As a freelance copywriter, I have helped my clients gain in:
- VISIBILITY: reach new markets.
- BRANDING: effectively convey their values.
- CREDIBILITY: establish their expert position.
- UX: guide their prospects through their buying journey.
- TRUST: strengthen the bond with their audience
Today, I am putting my expertise at your service for your learning.
Solopreneurs, do you want to convince more clients, but the concept of copywriting seems unclear? Do you work in customer relations, sales, or communication?
You know how important words are to gain visibility, convince, and retain your contacts. The catch: your writing struggles to reach its target.
Let's improve your writing approach to offer your clients a memorable experience through your content.
With my copywriting training, you will learn to:
- Identify the target audience and their needs
- Build a digital content strategy
- Increase the perceived value of a product
- Capture and retain the reader's attention
- Choose the right structure for a sales page
- Anticipate prospect objections
- Create impactful and memorable slogans
- Overcome psychological barriers to purchase
- Highlight the brand, its mission, and its values
- Use magic words to trigger action
- Tell stories to evoke emotion
Invest, for good, in your communication.
French
Native or bilingual
English
Fluent
Can work on-site
Saint-Pierre-du-Perray (up to 20km), Paris (up to 10km)
Experience
- SkolaeCopywriting TrainerEDUCATION AND E-LEARNINGNovember 2024 - Today (1 year and 7 months)Paris, France
Copywriting Training: Selling with Words
With Abilways-ISM, then SKOLAE, 2-day training, in-person (4 times/year) for communication professionals in employment.Implementation of a content strategy, understanding the target audience, emotional engagement techniques, copywriting.Preparation of entry/exit quizzes, design of training materials, proposal of practical workshops (marketing persona generation, sales argument creation), work on user cases. - SAS WebMyDayHead of Copywriting TrainingEDUCATION AND E-LEARNINGSeptember 2023 - Today (2 years and 9 months)Paris, France
Head of Copywriting Training
- Creation of a 30-hour content program (Loom), based on the France Compétences reference framework,
- Design of training materials & e-learning modules,
- E-learning video filming,
- Individual pedagogical coaching (1h/week for each learner)
- Facilitation of group courses & webinars,
- Defense jury - RS6347 certification
- STUDIContent Author - ExpertEDUCATION AND E-LEARNINGMarch 2023 - Today (3 years and 2 months)Writing of educational resources for several training courses, on the implementation of web marketing and communication strategies (e.g., copywriting).Expertise and quality control of e-learning training modules, in the fields of design, languages, and entrepreneurship.
Reviews
Simon
Goyav
Reviewed on 3/9/2023
Marion did a great job. The brief and deadlines were met. Most importantly, the content is perfectly SEO-ready. I recommend!
Simon
Goyav
Reviewed on 2/7/2023
Great content. The brief is respected and the content is rich and well-optimized. I hope to work with Marion more often!
Recommendations
+2
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Education
- Bachelor's degree in English Language, Literature, and Foreign CivilizationsSorbonne Nouvelle University Paris 32002
- Model maker - volumist in Point of Sale AdvertisingCCIP2005Conception de maquettes publicitaires d'après cahiers des charges des clients. Plans d’implantation en CAO sous Picador et ArtiosCAD, création de maquettes en volume (carton et multimatériaux). Roughs 2D er 3D pour mise en valeur des présentoirs via suite Adobe, Sketch Up + Artlantis (render). Réalisation de fiches techniques et notices de montage.
Certifications
- Writing High-Performing Digital Content with CopywritingLa Wab2023
- Web Writing CertificateLa Wab2021