Marine Lévesque

STRATEGIC CONSULTING IN INTERNAL AND EXTERNAL COMMUNICATION:

- Definition of a brand identity, structuring of arguments and talking points.

- Implementation and monitoring of multi-channel editorial calendars, social media management

- Management of influence and lobbying relations.

- Public relations and media relations (writing, journalist relations, organizing interviews, press conferences, etc.).

- Crisis communication.

- Public speaking coaching.

WRITING AND PRODUCTION:

- Ghostwriting: writing speeches and letters for executives.

- Production of relevant materials for impactful public speaking.

- Writing press releases, press kits, as well as press articles (at client's request).

PROJECT MANAGEMENT:

- Website redesign: production of specifications, content writing, and coordination of service providers.

- Other print and digital materials (motion design, brochures, corporate films, etc.): original idea, content writing, specifications, coordination of service providers, delivery monitoring.

- Event management: organization of events, press conferences, etc.

MANAGEMENT:

Management of a team of 5 consultants: operational and quasi-daily management, HR (recruitment, individual interviews, administrative management, implementation of a remote work charter, etc.), internal communication.

BUSINESS DEVELOPMENT.

PROJECT MANAGEMENT

Client: ENEDIS (formerly ERDF):

1/ Support for the Smart Grids Director for the large-scale deployment of a smart grids network in France.

-> Transverse coordination, preparation of steering committees, and animation support.

-> Work in conjunction with ministerial (DGE/DGEC) and regulatory (CRE) bodies.

-> Support for the development of strategic memos for the Presidency's office.

-> Implementation of communication and lobbying actions.

-> Regulatory monitoring (Energy Transition Law, self-consumption, etc.) and analysis of impacts on the company's business.

2/ Contribution to the activities of the Think Smartgrids Association, which promotes the expertise of the French smart grids sector for export:

- Preparation of the association president's trips abroad (Singapore, Indonesia, etc.).

- Drafting of international agreements in conjunction with the Legal Department.

- Preparation of events: European Utility Week, Smart Energy Expo trade show, open innovation event

Client: ROQUETTE S.A. (global leader in starch and its derivatives production):

Management of the detailed design phase of an IT project covering the company's key processes (supply chain, production, sales, finance). 100 employees. Structuring of management tools and data analysis, reporting to the COMEX and project management.

WRITING

Production of articles in collaboration with the CRE ("International overview of demand response")

CONSULTING IN ORGANIZATION, MARKETING, AND MANAGEMENT IN THE ENERGY SECTOR.

Client: GRDF:

- Marketing analysis on the value of domestic cooking with natural gas:

-> Internal diagnosis (data collection, analysis, interviews) and external diagnosis (interviews with key players in the real estate and home appliance sectors),

-> Organization and conduct of a consumer survey with 1200 end customers,

-> Database analysis and economic modeling.

-> Assistance in defining a roadmap covering partnership management, offer evolution, and internal skills development.

Client: ENGIE:

- Performance diagnosis of the sales process for a marketing entity (gas, electricity, and energy services).

- Strategic analysis for customer segmentation of a marketing entity.

- Management of a customer data quality improvement project.