Marine L.

MonCoachMarketing.fr - Digital Services Company (ESN) · Independent

We are a web project management firm (ESN, Digital Services Company) that helps you launch your digital project or boost your online activities!

>> Digital Project Management

You've completed training on your chosen subject, you've been coached, but you realize it's taking a tremendous amount of time to implement what you've learned. Now that you understand the process, it's time to delegate.

Especially since you likely have other tasks to accomplish within your company. Your consultant project manager is your facilitator, keep that in mind.

Look at the projects we can help you with.

>> Coaching Services

Sometimes, it's difficult to achieve your professional goals when you don't know which direction to take. You often ask yourself questions like:

Did I make the right choice?

Is what I'm doing correct?

Am I making a mistake?

Do I need a coach to help me?

If this is the case, explore our various coaching services.

>> Our Training Courses

You know that continuous learning is essential to stay connected in today's ever-evolving world. Your needs change, and you must train yourself to stay up-to-date.

This will also allow you to become proficient with rapidly evolving online tools.

Marketing is part of this, and if you want to anticipate market needs, take our distance learning courses.

Weekendesk, online travel leader in the sale of weekends and thematic trips. It is a young and growing company with a presence in France, Benelux, Italy and Spain. With 65 million euros of sales, our company is actively growing. Join us : https://www.linkedin.com/company/weekendesk/ jobs/ Mission: Managing and developing the Wekendesk's acquisition team Building and analysing reports to create tailor-made recommendations Marketing roadmap creation and overall marketing budget allocation Define and implement the acquisition strategy on paid channels and develop qualified traffic (Search / Comparators / Display / Videos/ Retargeting/ Affiliation…). Allocate budgets per channel, optimise performances based on the objectives. Search strategy establishment: 360° management of SEA campaigns with the tool "SA360" by piloting performances while respecting the forecasted budget. Optimising campaigns using multiple attribution campaigns / first party data integration / audience logic (user-centric). Implementing A/B testing on advertisements & landing pages as well as new feature search engines.

- Provide top level strategic account management to advertisers to ensure retention and client satisfaction

- Develop and maintain strong partnerships with clients establishing as trusted consultant at all levels, including C-level

- Advise on client's digital strategy and educate advertisers on Criteo's technology across channels and devices

- Optimize accounts to improve performance for the advertiser and action growth opportunities to maximize revenue and margin

- Aggressively grow revenue and track retention of clients and/or agencies, negotiating additional budgets along with upselling new Criteo's products

- Analyze a wide range of performance metrics and KPI's to identify personalized solutions on a client level and make sure client goals are reached (ROI, ROAS, Revenue…).

- Create personalized decks and presentations to drive quarterly review meetings with Client team

- Proactively identify and suggest new processes toward enhancing Criteo's service.

- Encourage feedback from customers to further strengthen Criteo's products and services

- Help Account Strategists develop skill sets on product expertise and market knowledge