Freelancer profile translated to English.

Description

Hybrid profile: 20 years of experience, including 14 in digital communication and 6 in influence/media relations.

Digital strategy consulting & operational deployment + digital project manager + Community Manager + Social Media Training

Ref. Amazon, La Villette, Castorama, Simmons, Perle Rare, CNL, Fondation Perce- Neige, Peugeot, Bandai, Sodebo, Haier, Kindy, Les Victoires du Paysage, B So Well, USA Cranberries,...

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

free-lance
Digital and Social Media Consulting Director
CONSULTING AND AUDITS
September 2009 - Today (16 years and 9 months)
Paris, France
Digital strategic consulting with strong expertise in social media.
Supporting existing digital teams or working cross-functionally on other areas (strategic planning, events, media), replacing a Head of Social Media (client/agency) on maternity leave.
Social media training.

Types of assignments: responding to pitches/tenders, audit/competitor analysis, strategic (brand positioning, concept) & operational recommendations for online and social media, social content recommendations (editorial strategy), brand book development, community management, training.

Current client types: media agencies, event agencies, advertisers.
Community management Communication Communication strategy Digital communication 360° Communication Social networks Facebook Twitter LinkedIn Digital marketing digital strategy Social Media Management social media manager Social Ads social media strategy Social Media Editorial planning Strategic planning social media consulting influence marketing influence strategy
C'est dit, c'est écrit
Account Manager
PRESS AND MEDIA
March 2006 - July 2009 (3 years and 4 months)
Paris, France
Strategic and operational media relations consulting. Operational follow-up of PR/Influence operations.
Client management.
Team management (4 people).
> Building the agency's digital department.
> Public Relations Strategies Award in the "Consumer Product & Service" category. Media coverage of Menier chocolate drinks: "Dictation" event evening at a school & Creation and management of the Facebook page "Yvonne is back!".
Communication Digital communication Project management Team management Communication strategy
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Press Officer
PRESS AND MEDIA
March 2003 - February 2006 (3 years)
Paris, France
Operational PR management for product launches/new collections.
Media relations (Trade shows, managing press loans, etc.).
Press relations Communication Communication strategy Writing