Freelancer profile translated to English.
Back to original languageAbout Marine
✨ 15 years of experience in digital marketing, with sharp expertise in acquisition: SEO & PAID to boost your online visibility!
After supporting companies in various sectors – agencies, retail, e-commerce, and SaaS platforms – I have gained a deep understanding of digital challenges and developed high-performing digital strategies tailored to each need. 🎯
🔍 SEO & Acquisition: my core expertise
My mission: to make natural referencing a powerful and sustainable lever for generating qualified traffic and boosting your growth.
- Technical audit,
- Content strategy,
- Netlinking,
- Semantic optimization…
I implement concrete and measurable actions to position you at the top of Google results.
Boost your traffic and revenue by choosing the most suitable channels: Google Ads, Meta Ads, affiliate marketing, etc.
👉 Who is my support for?
For companies and entrepreneurs who want to:
✅ Be visible on Google through an effective and sustainable SEO strategy
✅ Attract qualified traffic with optimized and engaging content
✅ Convert their visitors into customers through a data-driven approach
✅ Maximize their ROI with a synergy of SEO, SEA, and social media
💡 Why work together?
✔ Sharp expertise and a 360° view of digital
✔ A tailor-made approach, adapted to your business objectives
✔ Educational support to develop your skills
📩 Ready to boost your search results and your business?
Let's discuss your project now! 🚀
English
Conversational
Spanish
Fluent
French
Native or bilingual
Can work on-site
Bordeaux (up to 50km)
Experience
- Parentalité+Digital SupportHEALTH AND WELLNESSSeptember 2024 - Today (1 year and 9 months)Bordeaux, FranceI had the pleasure of supporting Parentalité Plus, a parenting coaching company, in developing its online presence.💻 Website Creation: WordPress - creation of a showcase site focused on UX and navigation flow to encourage acquisition and conversion. (appointment booking)🎯 Digital Strategy and SEO: Audit and optimization of natural referencing to increase website visibility on Google. Implementation of a content strategy tailored to the target audience (parents & experts).🚩 Local SEO Strategy: Creation and optimization of the Google My Business profile and implementation of local referencing levers.🌍 Competitor Analysis: In-depth study of industry players to identify differentiation opportunities and refine positioning.📱 Social Media & Engagement: Development of an editorial line and strategic recommendations to strengthen the impact of publications and engage the community.Thanks to these actions, Parentalité Plus was able to increase its organic traffic, strengthen its brand awareness, and develop a qualified audience.
- PlaceloopHead of Marketing ServicesSOFTWARE PUBLISHINGApril 2022 - April 2024 (2 years)Bordeaux, FranceMain Objective:Support prestigious brands in the development and deployment of high-performing local digital strategies.Key Missions:
- Local Digital Strategy:
- Consulting and implementation of tailor-made digital strategies adapted to local specificities.- Activation and optimization of digital levers: Google Ads, Facebook Ads, media buying, social media.- Client Support:
- Development of personalized media plans.- Supervision and coordination of digital campaigns for renowned clients such as ADVANTAIL, One Nation Paris, Pernod, and Maria Galland.- Team Management and Process Optimization:
- Coordination and management of the Account Managers team.- Active participation in defining the agency's overall strategy.- Monitoring adherence to internal processes and their optimization to ensure the quality and effectiveness of services.Results Achieved:- Increased digital visibility and campaign performance for clients in the retail sector.- Strengthened internal collaboration and improved the team's operational efficiency. - C-MonEtiquetteMarketing, Communication, Loyalty ManagerE-COMMERCEMay 2020 - May 2022 (2 years and 1 month)Bordeaux, FranceKey Missions:
- Marketing and Communication Strategy:
- Development of brand awareness and strengthening of brand image in French and international markets.- Implementation and optimization of SEO and SMO strategies to maximize online visibility.- Development of an annual communication plan aligned with business objectives.- Product Marketing:
- Conception and launch of new products, from idea to market.- Cross-functional collaboration to ensure smooth and impactful execution.- Loyalty Strategy:
- Implementation and management of an innovative loyalty program.- Optimization of customer relationships via CRM to improve retention and loyalty rates.- Management and Project Management:
- Supervision and leadership of a team of 7 employees (marketing, communication, CRM).- Adoption of agile methods (Lean Management) for efficient and iterative project management.Key Results:- Audit, analysis of customer loyalty optimization areas, and deployment of the action plan.
- Strengthening of international presence through a marketing strategy adapted to each market.
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Education
- Master 2 "Customer Relationship Management"ICD Business School2010Master 2 Option Management de la relation Client Double cursus IEP Aix-en-Provence : Certificat de Niveau 1 "intelligence économique et gouvernance de crise"
- SEO CertificationLivementor2025✔ Élaborer et déployer une stratégie SEO complète ✔ Comprendre l’environnement du référencement naturel (algorithme, terminologie) ✔ Identifier et sélectionner les mots-clés les plus pertinents ✔ Optimiser les aspects techniques d’un site web pour améliorer son positionnement ✔ Construire une stratégie de netlinking efficace ✔ Analyser les performances SEO et ajuster la stratégie en conséquence