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Marine ChalayeMC

Marine Chalaye

Consulting | Digital Communication & Marketing

€500/day
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Marine

With 10 years of experience in communication and marketing, I enjoy putting my skills, expertise, and creativity to your service.
I can support you throughout your project, from advising on activation strategy to content creation (digital, web, visual, photo, and video...) and event management, or on an ad hoc basis for a specific area of expertise based on your needs.

My professional experiences allow me to fully understand the challenges and specificities of each organization.
I've had the pleasure of working for clients such as BNP Paribas and Swedish Fit, on major sporting events like the Paris Marathon with A.S.O., as a consultant for large institutions with the Olbia Conseil agency, within the sports movement with the Communication department of the French Triathlon Federation, or with SMEs as an independent.
Today, I master the expertise required for a comprehensive communication campaign: strategic communication consulting, content creation, newsletter production, media planning, community management, press relations, event management, reporting...
It is this global and transversal expertise that I wish to offer.
  • English

    Fluent

  • French

    Native or bilingual

  • German

    Basic

Can work on-site
Lyon (up to 50km), Vienne (up to 20km), Saint-Étienne (up to 10km)

Experience

  • KBLB
    Digital Communication Consultant
    SPORTS
    January 2020 - July 2023 (3 years and 6 months)
    Content Management for several client accounts (from 3 to 175K followers), FR + EN
    Creation of visuals for social media
    Community Management for 3 client accounts
    Development of outdoor sports digital communities
    Writing blog articles
    Digital communication Community management Communication strategy Web writing English
  • Fédération Française de Triathon
    Marketing and Communication Assistant
    SPORTS
    January 2014 - January 2015 (1 year)
    Paris, France
    Development, marketing, and operationalization of Village Expo, Hospitality services (Corporate Offers), and local partnerships for the Elite Triathlon Grand Prix stages and Paris Bike and Run.
    Development, organization, and coordination of Hospitality services for Paris Bike and Run (Client relations and personalized requests, coordination with service providers, operational implementation monitoring…).
    Travel to 3 of the 5 French Grand Prix F.F.TRI circuit stages: on-site operations, responsible for activating contracted local partnerships (compliance with contractual obligations), responsible for Village Expo and Corporate Offers.
    Marketing of Grand Prix stages to local authorities (2015-16 circuit)
    Marketing Sales strategy Event management Project management Creative sport
  • Centre du Droit et d'Economie du Sport (CDES Conseil)
    Graphic Design / Infographics
    SPORTS
    March 2020 - June 2020 (4 months)
    Graphic design for projects and studies (170 pages), creation of infographics.
    Graphic design Infographics Creative

Recommendations

LB
FU
FC
Léa Blanc and 2 other people have recommended Marine

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Education

  • Dual degree MBA Marketing and Management / Communication Manager
    Pôle Paris Alternance
    2017
    Mention Bien Mémoire: Visions prospectives de l’utilisation du géomarketing dans le domaine du Sport
  • Master 1 Sports Event Management
    Université Paris Sud
    2014
    Spécialité Sport & Communication Mémoire sous la direction de Christopher HAUTBOIS : Les stratégies fédérales de fidélisation des licenciés et de recrutement de nouveaux pratiquants à visées Sport-Santé, Bien-être.

Skill set

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