Freelancer profile translated to English.
Back to original languageAbout Marine
You have a great productโฆ but your customers aren't using it to its full potential?
You spend more time putting out fires than creating customer value?
๐ I propose we make customer success a real growth engine.
๐ ๐ ๐ฎ๐ฝ๐ฝ๐ฟ๐ผ๐ฎ๐ฐ๐ต :
โข Create clear, engaging, and actionable onboarding journeys.
โข Anticipate weak churn signals through accurate KPI analysis (CSAT, NPS, activation, usageโฆ).
โข Build a proactive, human, and data-driven customer relationship.
โข Work cross-functionally with involved teams.
๐ ๐ ๐บ๐ผ๐๐๐ผ :
Simplify the complex, make digital human, engage the hesitant.
French
Native or bilingual
English
Fluent
Can work on-site
Lille (up to 20km), Paris (up to 10km)
Experience
- KareCustomer Success Manager - Certified Training BootcampJune 2025 - September 2025 (3 months)Paris, France๐ฏ Objective: Master strategic customer support from A to Z to become your best CSM.I developed a 360ยฐ approach to the profession thanks to speakers from leading startups and scale-ups (Qare, Livi, Zendesk, Airbnbโฆ).This training allowed me to structure and put into practice key skills:โข Development of tailor-made ๐๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐ฆ๐๐ฐ๐ฐ๐ฒ๐๐ ๐ฃ๐น๐ฎ๐ป๐โข ๐๐ฑ๐๐ฎ๐ป๐ฐ๐ฒ๐ฑ ๐๐ฒ๐ด๐บ๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป for targeted and effective actionsโข Optimization of the ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐ท๐ผ๐๐ฟ๐ป๐ฒ๐โข KPI-driven management: NPS, CSAT, engagement, adoption..โข Personalized ๐ข๐ป๐ฏ๐ผ๐ฎ๐ฟ๐ฑ๐ถ๐ป๐ดโข Anticipation of weak signals for ๐ฐ๐ต๐๐ฟ๐ป ๐ฟ๐ฒ๐ฑ๐๐ฐ๐๐ถ๐ผ๐ปโข Activation of levers for ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ถ๐ผ๐ป, ๐๐ฝ๐๐ฒ๐น๐น, and ๐ฐ๐ฟ๐ผ๐๐-๐๐ฒ๐น๐นโข Proactive management of ๐ฐ๐ผ๐ป๐ณ๐น๐ถ๐ฐ๐๐ and expectationsโค Tools used: Hubspot, Notion, Jira, Slack๐ Results: True mastery of fundamentals to make customer success a growth engine.
- MaltEmailing and CRM Officer | B2B Service MarketplaceSOFTWARE PUBLISHINGAugust 2024 - Today (2 years)Paris, France๐ฏ Objective: Deliver the right message, at the right time, to the right segment โ and turn customer data into a performance lever.I supported the Market Ops teams in developing targeted international acquisition, onboarding, and retention campaigns.โข Creation of targeted multichannel ๐ฒ๐บ๐ฎ๐ถ๐น๐ถ๐ป๐ด ๐ฐ๐ฎ๐บ๐ฝ๐ฎ๐ถ๐ด๐ป๐โข Suggestions for optimizing existing campaignsโข Setup and automation of customer ๐๐ผ๐ฟ๐ธ๐ณ๐น๐ผ๐๐โข Creation of freelance ๐ผ๐ป๐ฏ๐ผ๐ฎ๐ฟ๐ฑ๐ถ๐ป๐ด content/workflowsโข ๐๐ฅ๐ ๐๐ฒ๐ด๐บ๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป and action trackingโข ๐ง๐ฟ๐ฎ๐ถ๐ป๐ถ๐ป๐ด for new hiresโค Tools used: Hubspot, Notion, Jira, Livestorm, Slack.๐ Success: Increased open rates, 2 new hires trained.
- HoyezDigital Marketing Manager | Industrial SMECIVIL ENGINEERINGNovember 2018 - January 2023 (4 years and 2 months)Lille, France๐ฏ Objective: Leverage dormant digital channels for two home improvement brands to grow project demand internationally (architects, restaurateurs, developers, buildersโฆ)โข Redesign of ๐บ๐ฎ๐ถ๐ป ๐๐๐ฒ๐ฟ ๐ฝ๐ฎ๐๐ต๐ (FR/US/DE websites)โข Management of ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐ฎ๐ฐ๐๐ถ๐๐ฎ๐๐ถ๐ผ๐ป & ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ถ๐ผ๐ป campaignsโข Collaboration with Sales for ๐จ๐ฝ๐๐ฒ๐น๐น opportunitiesโข Implementation of various Growth Hacking strategiesโข Regular ๐/๐ ๐ง๐ฒ๐๐๐ถ๐ป๐ด on actions takenโข Management of CRM evolution and targetingโข Work on ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐๐ฎ๐๐ถ๐๐ณ๐ฎ๐ฐ๐๐ถ๐ผ๐ป in the use of their professional spaceโข Management of ๐ฎ๐ฐ๐พ๐๐ถ๐๐ถ๐๐ถ๐ผ๐ป ๐ฐ๐ฎ๐บ๐ฝ๐ฎ๐ถ๐ด๐ป๐ (SEO, SEA, nurturing, emailing, inbound)โข ๐ข๐ป๐ฏ๐ผ๐ฎ๐ฟ๐ฑ๐ถ๐ป๐ด and ๐๐ฟ๐ฎ๐ถ๐ป๐ถ๐ป๐ด of the marketing teamโค Tools used: Dynamics 365, SAP, Trello, Hotjar, Adobe, Canva.๐ Success: +150% leads, +20% qualified traffic, international deployment.
Reviews
J
Jonathan
Malt Community SA
Reviewed on 4/14/2025
Marine did an excellent job managing the CRM campaign for Malt. Very happy with the results and her professional approach.
I recommend her for marketing campaigns processes, Hubspot & Salesforce management.
Alexandre
Malt Community SA
Reviewed on 10/14/2024
Marine is responsive and reliable. Her work is fully satisfactory, and we extended the initial mission from three weeks to a collaboration of several months.
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Education
- WebmarketingEuropean Academy of Digital Excellence2013
- DUT Techniques de CommercialisationIUT C Roubaix2009
Certifications
- Growth MarketingGrowth Tribe2022
- Customer Success ManagerKare